
KN Magazine: Articles
This Crazy Writing Life: Dipping Our Toes In The Amazon Part Two — On Swimming Upstream...
In part two of our Amazon advertising deep dive, we unpack campaign architecture, custom vs. standard ads, bidding strategies, and the role of metadata in targeting. If you're ready to move beyond the basics and get serious about promoting your book, this is where the learning curve begins.
By Steven Womack
It’s hard to believe that this is installment number twelve of This Crazy Writing Life. How did a whole year go by so fast?
Maybe it’s just me. Time does seem to go by in a blur these days. Add to that the information overload and analysis paralysis we all seem to be afflicted with these days and it’s easy to see how time and life can both just go streaming by like another dreary Netflix movie.
If you’re a newcomer to this little adventure, thanks for joining us. If you’re a regular, thanks for hanging with me. I hope you’re getting something out of it.
So let’s get to work…
* * *
We left off last month with the basics of Amazon ads and, by extension, some fundamentals of digital advertising in general. CPC versus CPM ads, Sponsored Product ads, Sponsored Brands, and Lockscreen ads were all explored. If you need to catch up on some of this stuff, then pull up last month’s column. It’s all there.
Now let’s go a bit deeper, into the underlying architecture of a digital ad campaign. By architecture, I mean how ads are built on Amazon. There’s a hierarchical system at work here that looks something like a pyramid. It’s important to have a basic understanding of how the system works because this is how you organize your advertising efforts. If you’re only advertising one book with one ad at a time, there’s not much to keep track of. But if you’ve got a dozen books out there (or as some indie authors have, dozens or even hundreds of books), then keeping all this stuff straight is a completely different challenge. And as Ricardo Fayet observed in the best book I’ve ever found on learning this platform—Amazon Ads For Authors—the best performing ad campaigns are almost always the best organized.
At the top of the pyramid is the Campaign. Amazon gives you two options here: Custom text campaigns and Standard ad campaigns. There are a couple of key differences between the two.
As the name implies, Custom text campaigns allow you to write your own distinctive ad copy (up to 150 characters) that you can use to try and convince a potential reader to buy your book. The downside here is that you can only advertise one book at a time.
An Amazon Standard ad campaign, though, will allow you to advertise as many books as you want within the same campaign. Say you’ve got ten books in a cozy mystery series. With a Standard ad campaign, you can get all ten books into an “ad group” and Amazon’s algorithm will decide with books will pop up in an ad. The downside here is that the only information the prospective customer will get is the title, the series title, the author’s name and a few other elements of metadata. No creativity allowed…
So the real issue here is twofold: 1) how many books are you trying to wedge into your campaign; and 2) how important is it to be able to write some custom ad copy. If you’re promoting a single, standalone suspense/thriller, then maybe those 150 characters of sparkling creative ad copy are important to you. On the other hand, if you’re campaign is plugging a private eye series with 25 installments, then the Standard ad campaign may give you the most bang per buck.
One big, albeit fairly advanced, component of Custom Ad campaigns is that you can run what’s called A/B testing. You write one set of copy for Ad #1, then a second set for Ad #2. You launch both campaigns at the same time with the same parameters, then measure the success of each one, which is usually done by comparing click-through-rates (CTR) and actual sales. But again, as always with Amazon, this can be a bit complicated. For one thing, you have to create two separate campaigns. You can’t run two ads with different copy in one Custom ad campaign. And you have to launch both campaigns at the same time, with the same product, same budgets, and same targeting.
Lastly, you have to let each campaign run long enough to get a true assessment of how each one’s doing. The longer, the better.
Patience: that one thing we all have so much of…
In last month’s column, we examined the three basic kinds of Amazon ads and examined how the Sponsored Products ad was the one most commonly deployed by indie authors. One of the many things you have to consider when you’re creating a campaign is the bidding strategy you’re going to deploy. As we explored last month, Amazon ads are based on a bidding system. You don’t just buy an ad on Amazon and it suddenly appears; you bid for space on the platform.
Amazon ads, as we also explored last month, are CPC—or Cost Per Click—only. You don’t get a choice on the type of bid, but you can choose the strategy to take when you create the campaign.
You can choose to go with dynamic bids. Dynamic bids change depending on certain parameters—the search terms the customer used, for example. Dynamic bids can be down only, which means Amazon, in its great wisdom, will lower your bid for clicks that are less likely to convert to a sale. This can help preserve your ad spend budget.
The other alternative dynamic bid strategy is called up and down. With this strategy, they’ll raise your bid by as much as 100% for placements, for example, at the top of the first page of search results—prime real estate on Amazon—or when a search query is especially well-matched to your book. Since they raise your bid in these cases, you are more likely to see a better conversion rate and higher sales.
Conversely, in cases where the search query is not such a good match or your ad’s going to be relegated to a less juicy spot, then the algorithm can lower your bid by as much as 50%.
If you don’t want to employ dynamic bidding and want more control, then you can check the box that triggers the Fixed Bid strategy. In this case, Amazon will only bid the amount you choose, but like everything Amazon, there’s a trade-off here. With the Fixed Bid strategy, you may get more impressions, but fewer conversions. Depending on the goal of your campaign, that may be okay.
Finally, you can use a kind of hybrid strategy, where you don’t give up total control to Amazon but you create a set of rules that will take the guesswork out of moving your bids up or down to achieve a goal. This gets into concepts like Return on Ad Spend (ROAS), which leads us into some pretty advanced stuff in the world of digital advertising.
So we’ve tackled two important first considerations: the type of ad campaign and the bidding strategy we’re going to employ. Now we tackle the issue of targeting. The beauty and genius of digital advertising is it’s not like broadcasting a commercial on TV, where your target audience is every bozo who owns a television and happens to have it on when your ad runs. Digital platforms—especially Amazon—devote an enormous amount of time and energy to tracking and analyzing what their customers search for and buy. With decades of experience and billions of dollars expended, Amazon’s pretty good at it.
For many authors, your best bet is to choose Automatic Targeting. This is the easiest to set up and you’re basically, to coin a phrase from the old Greyhound Bus commercials of my youth, leaving the driving to them.
But how does Amazon do this? As Ricardo points out so eloquently in his book, like many things Amazon, that’s a bit of a mystery. Amazon guards its algorithms and proprietary information very closely. But they look for matches in their automatic targeting: close matches to search queries, loose matches, substitutes, and things that complement the search query. Amazon decides in each case if the search query is anywhere near relevant to your product and to what degree. How does it do this?
Through your metadata…
This might mean the title, subtitle or series title of your book. The categories you chose when you uploaded the book (and, oh boy, that’s a whole ball of wax) and your keywords and product description. All of this data goes into the Amazon machine, goes ‘round and ‘round, and then comes out here.
One caveat here is that for novelists or mystery writers like most of us, this is a much more inexact science. Novels, in general, are much harder to fit into a niche or category than nonfiction books. A nonfiction book on organic farming is pretty easy to target; a dystopic LGBTQ, YA, coming-of-age standalone is a bit more of a challenge.
One of the great benefits of Automatic Targeting is that Amazon will tell you what keywords and products your ad targeted. It’s a bit of a process with a couple of ways to get there, but that’s valuable information. Once you know the most successful search terms and keywords, you can go in and adjust your ads to increase their performance.
You can also use this data to find out which keywords are misleading or inaccurate and plug those into your campaign as negative keywords. What are negative keywords? These are search terms that if a prospective buyer types those into the search bar, your book will deliberately not show up in the results. How is this useful?
You write cozy mysteries. So you enter gore, erotica, horror as negative keywords and it guarantees someone searching for those terms will never see your book. That can be mighty useful.
Next month, we’ll move onto Manual Targeting and keep going. As you might have guessed, tackling Amazon ads is a multi-installment rodeo on This Crazy Writing Life. And even then, this is all designed as a beginner’s primer on Amazon and other forms of digital advertising. What you’re willing to learn and take on is up to you. If you’re really into this, you can go back to college and get a graduate degree in this stuff.
* * *
One of the reasons the last couple of columns for Killer Nashville Magazine have run a little late is that I’m up to my nether regions in indie pubbing a book right now. This was a novel I published first in hardcover a long time ago with Severn House in England and later with Harper Collins in mass-market paperback. The novel, By Blood Written, was a standalone serial killer novel and it was by far the most graphically violent and cutting-edge book I’ve written. I had great hopes for this as a breakout book, but in both cases, it was so badly published it went nowhere. Even the Harper Collins paperback sank without a trace when the editor, who was really pumped about the book, took another job a few months before pub date (which is called being orphaned in the book biz).
For years I tried to get the rights reverted to me. Harper Collins is notorious for not reverting rights to authors, but after several years and many attempts, I finally got a rights reversion letter. I’ve retitled the book, which will now be called Blood Plot, and commissioned what I think is a fabulous cover that serves as an homage to the great pulp fiction paperbacks of the Forties and Fifties. Here’s a look:
I’m just completed formatting the eBook with Atticus (which I’ve written about before) and am going to tackle the learning curve to use Atticus for typesetting the hardcover and trade paperback editions.
I only mention this because the column is all about the freedom and options of indie pubbing (as well as the enormous amount of sweat equity that’s involved). This can be a case study for what we’re all talking about.
Thanks again for playing along. I’d love to hear what you think of the cover or anything else that I bring up in This Crazy Writing Life. Feel free to drop me a line any time at: WomackWriter@yahoo.com.
This Crazy Writing Life: Defining Irony In The Time Of Covid
In this month's edition of This Crazy Writing Life, the author reflects on the irony of missing major mystery conferences due to a Covid diagnosis while also diving into the technical challenges of indie publishing print books.
By Steven Womack
In this month’s installment of This Crazy Writing Life, my original intent was to start where I left off with last month’s column on eBook distribution and explore the options and possibilities of print.
That was the plan, but as someone once told me, we make plans; God laughs.
So before we move onto more serious stuff, a little sidebar.
The last half of August saw something we’ve never seen before—two major mystery conferences were taking place in Nashville in back-to-back weeks. Killer Nashville, of course, is now a major regional conference that draws writers and readers from all over the country, if not the world. The week after KN, Nashville hosted Bouchercon, the World Mystery Convention, the largest gathering of mystery writers and fans in the world.
This was, to paraphrase a conversation Joe Biden had with Barack Obama after the passage of the Affordable Care Act, a big effin’ deal… This has literally never happened before. For two weeks or so, Music City became the center of the mystery world.
I can’t remember the last time I was so excited about something. I’ve been pretty transparent about my struggles in the writing career arena. When I left academia in 2020—after the college where I’d been teaching for twenty-five years quite literally closed its doors and went out of business—I’ve been trying to resurrect a writing career that was once almost promising.
So I signed up for both, with great relish.
I was thrilled when I was assigned four panels at Killer Nashville. At Bouchercon—where the competition for panels is somewhat stiffer—I was assigned one. This felt great. It was like the old days, back in the Nineties, when I was a full-time mystery writer and making a living at it.
Then, ten days before Killer Nashville opened, I woke up with a fever about five o’clock in the morning. I tried to slough it off, but after a few hours, I decided to take a Covid test.
Positive…
Everything went downhill from there. I’m an old guy, an immuno-compromised cancer survivor. When I still tested positive and still sick after a week, I cancelled Killer Nashville. A week later, same results.
So long, Bouchercon.
And want to know the irony of this? One of the panels I was scheduled to be on at Killer Nashville was “Handling Successes and Setbacks As A Writer.”
The universe has a weird sense of humor. I had to cancel my appearance on a panel about handling setbacks because I had one of the biggest setbacks in quite awhile.
Define irony…
***
So let’s talk about print books and how you indie pub them. We’ll start with a few basic assumptions.
First, most indie pub authors I’ve ever met make most of their sales (and, therefore, most of their money) from eBooks. So if you want to delve into the print arena, just be aware that it’s an awful lot of effort and cost for the least return. For many writers these days, the juice isn’t worth the squeeze. On the other hand, there’s nothing like the feel, smell and heft of a real book.
Second, the technical aspects of producing print books are way more complicated and demanding than eBooks. Why? Because eBooks are marked by flowability, which means you don’t have to typeset them. The text just flows out of the ether and into the e-reader. There’s no set trim size. The user actually determines the font, point size, leading, and measure. Actually, in real life whatever device the user is reading them on determines these factors by default and the user can change them if they’re savvy enough.
(As an aside, don’t know what point size, font, leading, and measure mean? Then you’ve got an even higher technical hill to climb…)
Third, be aware that the print landscape is a little more complicated if you hope to sell print books in both brick-and-mortar bookstores and Amazon. No brick-and-mortar bookstore will order a print copy of your book from Amazon and set it on their shelves. For one thing, most bookstores hate Amazon with a fiery, searing, scorching passion. More than that, bookstores depend on wholesale discounts and returnability for survival and Amazon’s not about to help them on that front. So what this means is you’ve got to upload one set of files to Amazon and one to a wholesale book distributor. And then you hope to high heaven the same files will work for both outlets.
Fourth, unless you have a garage the size of a warehouse and deep pockets, you’re not going to go the old school route of finding a book printer to print up a few thousand of your books and then ship them to your home address. Chances are they’ll sit in your garage until the mice find them, at which point you’ll have a bunch of fat, happy mice on your hands. And if you do get lucky enough to sell a few of them, you’ll be buying cardboard shipping boxes, packing tape, and bubble wrap, then loading up the old SUV for a trip to the Post Office or UPS. If you’re not up for that, then you’re going print-on-demand, or as it’s commonly called “POD.” And that, as they say, is a whole nother ball of wax itself.
When I decided to tackle indie pubbing print books, I had a built-in advantage. Early in my career, I spent about a decade working in publishing in New York City and Nashville. I worked mainly in art departments, where I typeset books, ads, catalogues, brochures, and a ton of other stuff. But what I mostly did was interior book formatting/typesetting. I’ve probably either typeset or supervised the typesetting of a few hundred books over the years.
So those terms I threw at you earlier? What do they mean?
A font is the particular typeface you’re using. There are hundreds of typefaces and families of type, but all fonts can be broken down into basically two types: serif and sans serif. Serif typefaces have a small stroke or curlicue attached to the larger, main body of the letter. Sans serif typefaces don’t have these add-ons and the letters are just lines. If you bring up your word processor and type a few words in Arial, then type the same few words in Times Roman, you’ll see the difference. Most books are typeset in serif typefaces, except for certain types like manuals, guidebooks, nonfiction, etc. Most fiction is set in the more traditional serif typefaces, which tend to have, for lack of a better term, a classier look to them.
Point size is literally the physical size of the type. There are 72 points in an inch. Most books are typeset in around 12-point type, with some variations. Really long, thick doorstopper books might be set in point sizes less than 12. Down around 10-point type, though, they get mighty hard to read.
Leading is the distance between the lines, called that because years ago when books were typeset by hand, the typesetter inserted thin strips of lead between the lines to separate them. Most books are typeset with an extra few points on top of the point size. The point size/leading is usually expressed as a fraction, i.e. 12/15. When there’s no extra space between the lines, as in a book set in 12/12 Times Roman, that’s said to be set solid. And for anyone beyond the age of twelve, they’re really hard to read. Almost no one does it.
Measure is the width of the line, which is directly related to your trim size and margins. You want to have some kind of margin on each page; you don’t want the type to run from one edge to the next. You’ve got to design it just right to hit that visually appealing sweet spot. You don’t want too much white space or too little around your page of text. This also affects your page count, which is critical.
So there in just over 300 words is a summary of my decades in typesetting. But there’s a lot more to learn. Know the difference between a widow and an orphan and why you want to avoid both? There’s not room here to get into that, but Google it. It’s fascinating stuff. Trust me.
Once you’re ready to get into actually formatting a print book, where do you start? The easiest way is to get a dedicated app for typesetting, but truth is you can typeset a book on Microsoft Word. I’ve done it. It’s a PITA and I won’t do it again, but when I started six or seven years ago, there wasn’t much else out there. Vellum typesets books, but as I mentioned in an earlier column, Vellum only works on a Mac platform.
And for many years, the go-to software package for interior book design (and many other forms of graphic design) was Adobe InDesign. It does everything and does it well. But like all things Adobe, it’s expensive to start with and requires decades of study on a lonely mountaintop in Tibet to master it (okay, decades? Maybe I’m overstating a bit…).
Kindle Create is free, as is Reedsy’s Book Editor app. I don’t know much about them, though. There are a few other paid packages. Just Google them and get reviews.
I wrote last month about Atticus, which is produced by a company here in Franklin, Tennessee called Kindlepreneur. In the past year or so, they’ve added a print typesetting function to what has emerged as the best eBook formatting software in the business. Every review I’ve read of it is spectacular, but since I haven’t indie pubbed a book since their print functionality went online, I’ve got no personal experience. But if it’s like everything else Kindlepreneur does, it kicks butt and takes names.
We’ve barely scratched the surface on the technical challenges and considerations of print book formatting and design and I’m already out of space for this month’s edition. So I’ll stop here and next month we’ll move on to the differences between an eBook cover and a print book cover, how you make a cover work, and then onto the challenge of making book distribution outlets work for you.
As you’ve seen, This Crazy Writing Life is a grand adventure. Thanks again for playing along.
The Indie Pubbing Journey Continues—Part Three: The Learning Curve
From engine rebuilds to eBook formatting—indie publishing is a hands-on adventure. In this third installment, Steven Womack shares the hard-won lessons of navigating the indie tech stack, from Jutoh to Atticus, and why learning curves are worth the climb.
By Steven Womack
When I was young, I wasn’t afraid to tackle anything technical. Someone sold me an ancient Alfa Romeo sedan back in the 1970s for a few hundred dollars. The engine ran rough and coughed out blue smoke, so I decided to rebuild it. Had I ever rebuilt an engine before?
Absolutely not.
Did I have any idea what I was doing?
Nope.
I had a manual and that was it. No YouTube videos, no old Italian mechanic to mentor me… Just a box of parts, a paperback book with pictures, and a toolbox. So I went out into the driveway and went to work. Several weekends later, I added new oil to the engine and cranked it up. It actually ran a little bit better, once I got it running. Then I did the first really smart thing I’d done since I bought the old Alfa.
I sold it to someone else.
In the early days of computers—I’m talking Windows 3.1 here—if my computer had some kind of weird hiccup or wasn’t doing something I needed it to do, I opened up the Windows registry and tinkered with individual lines of code.
Would I open the hood on my computer or my car in this day and age and start digging around inside it?
Hell, no.
I don’t even change my own oil anymore. I don’t know whether cars and computers have gotten exponentially more complicated or I’ve become a technological wuss. Probably a little bit of both…
So when I decided to indie pub my Harry James Denton Music City Murders out-of-print series backlist from Ballantine Books, I confess to a little fear and trepidation about the technical challenges of making that happen. But I also knew I didn’t have the resources to pay somebody else to do everything for me, so I had to swap out my lack of cash for hours of sweat equity. Facing fears trumped lack of resources, so I started with the eBook editions and did a pretty deep dive into options for creating them.
I quickly discovered that one of the most popular apps for eBook formatters is Vellum. Every writer I surveyed who used Vellum loved it, although many folks offered it had a bit of a steep learning curve. It’s powerful, flexible, and very widely used in the indie pubbing space. At a couple hundred bucks, I thought it was a little pricey but not so much as to be a deal breaker. What was a deal breaker for me, though, was it’s only available for Macs. I’m a longtime Windows kinda guy, so that eliminated Vellum for me.
I found another software package from a British company called Jutoh. When I bought it seven or eight years ago, I think I paid like thirty-five bucks for it, so the price was right. It’s a quick and easy download and there’s lots of support for it. I ran into a few technical problems and challenges, and I found Jutoh’s support team was quick to respond, despite the seven-hour time difference. When I first started my indie pubbing adventure, there were a number of different formats out there. Most of the eBook distributors—Apple, Google, Barnes & Noble, Kobo, etc.—used the .epub format, while Amazon, of course, had to make thing complicated by developing its own proprietary eBook format, the infamous .mobi file (thankfully, Amazon has let the .mobi format sunset and now uses .epub like everyone else). Jutoh was able to handle them all as well as other formats like ODT (OpenDocument) files and .pdf.
For a few years, Jutoh was it for me. Then I began to get hints of another option out there, an app called Atticus. Curious, I started digging around and the more I dug, the more intrigued I became.
Before I go any further, let me state for the record this is not an ad for any one app or the other. I’m not getting paid for any of this (God forbid, writers should get paid…) and the folks at Atticus don’t even know I’m writing this. This is all based solely on my own experience.
So after a pretty deep dive into Atticus, I decided to go for it. I haven’t looked back since.
Atticus is the eBook (and in its latest revs, print book) formatting app that’s become the gold standard for indie pubbers. It was created by a company called Kindlepreneur, which curiously is located just down the road from me in Franklin, Tennessee (also the home of Killer Nashville). The founder of Kindlepreneur is Dave Chesson, who brings many years of experience in publishing and as a book marketer to the company.
I had the pleasure of meeting Dave Chesson at the annual Novelists, Inc. conference in St. Petersburg Beach a couple years ago. Not only is he a genuinely nice guy, he’s also obsessed with creating tools designed to help indie publishers succeed. He has a podcast, a blog, a YouTube channel, has created a ton of courses—some free and some at minimal cost—and with Atticus has given writers a way to easily and quickly format both eBooks and print. I won’t go into the technical aspects of Atticus because I’m already over my word count, but there are a ton of tutorials out there that will make the Atticus learning curve manageable and even enjoyable.
And once you get your books formatted, you can get—as I did—at very modest cost Kindlepreneur’s Publisher Rocket app, which will help you optimize your keyword and category listings on Amazon (and trust me, that is much harder than formatting).
Next month, we’ll take up the subject of where to sell your indie-pubbed books. The choices there are as varied and as complicated as any other decisions you’ll make. Are you starting to get a sense of what it means to independently publish your own books? You aren’t just self-publishing (again, a term I hate). You’re creating a business.
Which is one grand adventure…
That’s it for episode #5 of This Crazy Writing Life. Thanks for playing along.
Prepping for Killer Nashville: Top Tips for Attendees
Prepare for Killer Nashville with these top tips for attendees, from setting goals and creating your schedule to making lasting connections with industry professionals. Whether you're a first-time attendee or a seasoned author, these tips will help you maximize your experience.
This is your year! You’ve taken a tremendous leap to make writing a priority and take your author career seriously. You’re ready to step up your game and attend Killer Nashville—or any writer’s conference, for that matter. Whether this is your first or fifteenth conference, you may find some of the following tips a useful review of “do’s” and “dont’s” as you prepare for conference attendance.
3+ Months BEFORE
1․ Set Attainable Goals
A simple yet not-so-simple task. What are your goals for the conference? (Hopefully, you have at least a couple in mind. If not, please don’t skip this section!)
Does your list of goals look something like this?
Get a book deal!
Perfect my writing skills this weekend
Get personal feedback on my manuscript from an attending author
Pitch every agent and publisher
Build a large following
You’ve got some great ideas, but they are more suited for long-term goals rather than something that can be achieved during a weekend conference. Think of those things within your control (you can’t control whether an agent will request your manuscript, but you can ask for feedback or attend a pitch session), and consider what you most want to learn, improve, or accomplish to build success. Just as a house is constructed one board and brick at a time, so is a writing career.
A new writer might set goals such as these:
Connect with peers to share support and advice
Seek seasoned authors for possible mentoring
Attend workshops designed to hone writing skills (character development, plot structure, building tension, etc.)
Gain inspiration and motivation from keynote speakers
Explore different genres and writing styles, and participate in discussions that might spark new ideas for your work
Learn about writing contests, anthologies, and other opportunities to get your work published and recognized (consider submitting to the Killer Nashville Magazine, for example)
Consider signing up as a volunteer and learn more about what it takes to make a large-scale event successful
A writer who has written a book or two and is seeking publication might set goals such as these:
Meet industry professionals to gain insights into the publishing world and establish professional contacts
Gain industry knowledge through workshops and panel discussions to learn about current trends, marketing strategies, and the business side of writing
Receive critiques and get feedback on your writing from experienced authors and peers, who can provide valuable perspectives and suggestions for improvement
Take advantage of opportunities to pitch your manuscript or book ideas to agents and publishers
Explore publishing options: Learn about traditional and self-publishing routes, including the pros and cons of each
Meet with other writers and those in the business to build your professional network
A seasoned author may set goals such as these:
Learn about effective ways to build your author brand, use social media, and market your books
Develop or refine your elevator pitch, author bio, and other materials that present you as a professional writer
Find collaboration opportunities: Look for potential co-authors, writing groups, or other collaborative projects
Be present by offering to moderate a panel or present at the conference, actively take part in book signings, engage audience members and fellow writers
Volunteer to judge contest entries, contribute to scholarships, or advertise your books or services on conference materials
By setting achievable goals, you can maximize the benefits of attending a writers’ conference, ensuring that you leave with valuable knowledge, connections, and inspiration to advance your writing career.
2․ Design and print your business card
Business cards, you say? Yes. Whether you’re published doesn’t matter. You are attending a conference because you are a serious writer. You are a professional. Professionals carry business cards. You need them to exchange with other writers. You need them to hand out to industry professionals. You need them. Grab yourself a nice business card holder (these cost little, you can find a decent one for under $20), then study sample business cards. If you’re new to marketing yourself, keep it simple. Often simpler is better anyway, whether you’re a new writer or seasoned author.
Here’s a quick list of the essentials to include: your name, email, phone number, website, and social media. Optionally, you can add your face (I prefer this because I often forget names, but I don’t forget a face). You can also add a QR code that links to your email, website, or social media platform (LinkedIn, Facebook, Twitter X, Instagram). And if your name is the same across all platforms, you could simply put the icons for each platform on which you have a profile. There are many sites where you can create and order business cards for low cost—consider starting with 50. Think that’s too much? Probably not; you’d be surprised. You could print them up through your local print shop or UPS store, or use an online service such as Vistaprint, Canva, Shutterfly…there are many options, and often they have basic templates you can customize to make the job even easier. Compare reviews, costs (for both cards + shipping), and see what works best for you. It doesn’t need to cost you hundreds of dollars. As a personal example: my order of 100 cards on premium paper, plus a card holder (both with economy, free shipping) cost $35. Not bad for post-inflation.
3․ Research
Do your homework before you go! Learn what agents are attending (agents and special guests like keynote speakers are often listed on a dedicated webpage such as the “Who’s Who”). See which agents might be appropriate for your book and check their websites, wish lists, and social media for any updates. Often, even agents that are closed will request manuscripts at a conference! If you find an agent or two (or five) that would be a perfect match for your project, add them to your notes, along with their website and wish list, and consider adding a manuscript critique and/or agent roundtable with them. They don’t bite—promise!
Don’t forget to look at the keynote speakers as well—are they authors you recognize? Have you read their books? If not, grab a book or two they’ve written. The reason for this is twofold: they’re a keynote speaker for a reason, and reading their works may inspire you and teach you something about the craft. Two, it will give you a chance to meet them “up close” during their book signing. Remember, you’re there to learn and they’re there to offer wisdom. This is a great time to ask that burning question about how did they do it! Other poignant questions you might ask are:
What character did they relate to the most?
Do they outline or pants it?
What was the most challenging part of writing the book?
How do you handle writers’ block or creative burnout?
How do your personal experiences inspire your writing?
What advice would you give an aspiring author?
You could ask a question like one of these at the book signing or at a panel the author might present at. Be sure to ask questions that will help everyone, not just something very specific to your own situation (which also may be difficult to answer). And don’t ask all six items in the bulleted list above! Keep it simple, be polite. Pick your top one (maybe two) burning questions, and move on. There are hundreds of other people in attendance, and often many will cram into panels with popular authors, thus, taking up loads of time and not giving others a chance to ask their questions is like cutting in line: it ain’t cool y’all.
1 to 3 Months BEFORE
4․ Create Your Schedule
Most conferences will have a plethora of workshops and panels to choose from, with topics ranging from improving your skill set to the business side of writing. Killer Nashville is no different. Which means there are often multiple panels running concurrently. How do you choose when there are so many options—often hundreds of lectures—and you can only pick a handful? Here’s a handy guide to do just that:
A․ Set your goals (see #2). If your goals are to learn more about the craft, plan to focus most of your attention on that area. If it’s the business-side of writing, or a mix of both, then you’ll want to split your time accordingly.
B․ Print out the schedule (yes, even in the tech-fancy world we live in, I still print things because it’s easier to work with a printed version than a screen) OR copy/paste it into a Word document for editing digitally.
C․ Go through each hour of each day and carefully review the panels and workshops. Highlight the ones that instantly resonate with you. Don’t worry about highlighting more than one that run at the same time. For now, just mark the ones you want to attend.
D․ Take a break, then go through the list again, this time remaining objective and keeping your goals in mind. If you’ve got three panels highlighted at the 9:00AM-9:45AM slot on Saturday morning, you know you can’t do all three (unless you’ve cloned yourself). Prioritize by selecting the top panel based on your writing goals, and what you think would benefit you most this year. Label your selections as #1, #2, #3, for first/second/third choice.
E․ A couple days before the conference, recheck the schedule online and see what, if anything, has shifted. There’s always a potential for speakers to cancel, panels to get switched, or topics to be deleted or added. Compare it to what you have (especially your top choices—ensure those still exist) and change your current selections if needed.
If possible, get a map of the hotel meeting rooms ahead of time so you know what’s where. By following the steps above, you can confidently walk into the conference on Day 1, prepared with a plan to attend the sessions that will help you grow in your career. Remember to be flexible: things can change in real time too! Sometimes, due to unforeseeable events, your top choice panel could wind up canceled. Hence why choosing more than one panel to attend is helpful. If the primary one disappeared, you’ve got an alternate ready.
At the Conference
5․ Show Up
This seems like a no brainer. But “showing up” means more than simply being physically present. You need to show up with the right attitude to be both physically and mentally present. If your attitude is “I better get an agent at this conference or else…”, or “If I don’t win something, this was all a waste,” then you may need to step back and consider why you’re attending in the first place. Where do your thoughts settle? Do you find yourself focused on the past and what you could’ve/should’ve/didn’t do? Or are you constantly in the future—what needs to be done, what you will do, what your hopes are? A focus on the past or future isn’t inherently wrong or unhealthy. We all need time to reflect on the past for self-discovery and learning, and we need to consider the future to visualize our goals. But when attending a big event like Killer Nashville, focusing on the present is going to keep you grounded and be the most helpful as you navigate panels, listen to speakers, meet with authors, speak with agents, and network with fellow writers.
There will be a lot going on at once, and a mind that remains in the past or the future will miss the moment and recall it only as a blur. It may still feel like a blur, no matter how “in the present” you keep yourself, but you’ll recall much more and experience it better if you keep yourself in the moment.
Finally, don’t forget to breathe. Remember why you’re here. Take a minute to catch your breath now and then, between panels, take a walk or sit in a quiet place if you need to. This is an exhilarating time, so if you’re not enjoying yourself, take a “time out” to reassess, and get back into it.
6․ R.E.S.P.E.C.T
You made it, and so did your favorite author. They’re signing books and there’s a line out the door. Now it’s your turn! Don’t be “that” guy. You know, the one that holds up the line because they want to ask several questions about the characters and plot choices and how the author started and who’s their agent and…. There’s nothing wrong with wanting to ask questions, but remember to be considerate of others’ time (both the authors/speakers and other conference attendees). Always be respectful to industry professionals too—do not corner an agent in the bathroom or stalk them to their room or car. It’s one thing to ask an agent if they don’t mind hearing your 30-second pitch (assuming you’ve researched them and ensured they’re an appropriate fit for your project), it’s another to shove a paper copy of your full manuscript in their direction, or attempt to hold them ‘hostage’ in a conversation.
7․ Dress professionally comfortable
Typical attire for a conference will vary, but it’s always safe to assume business casual. Other tidbits of advice: check the weather ahead of time, and even if it doesn’t look like rain, it can’t hurt to pack a raincoat! Bring a light jacket, blazer, or cardigan: sometimes meeting rooms can be chilly. And have deodorant and breath mints at the ready (in your purse or the canvas bags often provided during registration). You never know when you might need a touch up or a breath refresher—especially before a pitch session! Now is not the time for crocs and beach shorts, nor do you need to dress in a tux.
For men: polos, button-downs, sweaters, or even a conference-related t-shirt, khakis, chinos, dress slacks or dark jeans. Shoes could be loafers or stylish sneakers.
For women: blouses, sweaters, or other nice tops, including a conference-related t-shirt, slacks, skirts, dress pants or dark jeans. Unless you’re comfortable in high-heels for long periods of time, flats, low heels or stylish boots are a good go-to.
Remember: there will often be frequent walking, standing, and sitting, so comfortable shoes and clothes are a must! Dressing in layers can help with fluctuating temperatures inside and out. Accessories should be simple and functional—though at Killer Nashville, you’ll likely get a stylish tote bag at registration to keep your notebook, pens, pencils, and business cards.
Though the atmosphere at Killer Nashville, and any writers’ conference, is relaxed and welcoming, having a professional and polished look can make a good impression on peers and industry professionals.
About 2 Weeks Post-Conference
8․ Follow-ups and Thank yous
The conference is such an exciting event, and you’ll likely meet countless people—agents, editors, new writers, seasoned authors, career professionals with unique expertise (retired FBI agents, doctors, forensics experts, etc.) When you have friendly conversations and make connections, you want to keep those folks in your network. You do that by following-up. About two weeks after the conference, email the people who’ve provided you business cards. If you need to, write something memorable in your notebook or on the card itself so you can remember why you exchanged business cards or to spark your memory about your conversation and questions you may have had for them. You won’t have time (and neither will most attendees) to ask all the questions or plan a writers’ meet up. Save that for later, and do so in the follow-up.
If an agent requested materials (woohoo!), take a second look at your manuscript. Do not send anything that’s not 100% ready. I wish I could tell you they’re dying to read what you’ve got and are sitting by their empty inbox waiting for it to come through. Sadly, this isn’t the case. There’s nothing wrong with waiting a couple more months to get your materials in order and as close to perfect as possible, then send it to them with a reminder that you met at the conference (following their guidelines, of course).
Send thank yous to agents you’ve met who took time to chat with you. Send the authors and keynote speakers a “thank you.” There are probably a hundred people you could thank, but sending it to the people who you connected with or did something meaningful should be adequate. Be sure to be as specific as possible (what is it they said or did that made you grateful enough to reach out?).
Often, the lifelong connections are formed in these follow-ups. (Maybe not always with agents, but certainly possible with other writers!). Connections don’t happen overnight, and relationships don’t forge over a weekend, but they can certainly start there.
Whatever your goals, whatever your stage in the writing journey, I hope you make it out to Killer Nashville this year! If you’re attending the conference, I’d love to meet you!
Chrissy’s work has appeared in three consecutive issues of Bridgewater State University’s “Embracing Writing” book for first-year freshmen. Her writing portfolio also includes publications in The Broadkill Review, SUSIE Mag, The Storyteller, and informative pieces for a local online newspaper. One of her unpublished novels, Foul Play, was a Suspense Finalist for the 2022 Claymore Award, and an excerpt from her unpublished novel Overshadow won Top Three Finalist of the 2024 Thomas Mabry Creative Writing Award. Though her background is in counseling, having earned a master’s degree in this field, when it comes to the art of writing, she’s an autodidact. She studies books she loves and enjoys completing various creative writing classes online, and attending writer’s conferences whenever she can; Killer Nashville is one of her favorites. Additionally, she’s volunteered since 2023 as a general editor for the Killer Nashville Magazine. She resides in Tennessee with her family, their talkative Husky, and a frenetic cat. You can find her online here: https://chrissyhicks.wordpress.com/ where she occasionally blogs about the writing life and reviews craft books.
No One Wants You to Fail
The deadline is looming, and you’re wondering whether to apply for a Killer Nashville panel spot. Should you submit your application or back out? Remember, no one wants you to fail. Everyone has been where you are, and the only real failure is never trying.
The deadline is looming and you’re wondering, not for the first time, if you should apply for a Killer Nashville panel spot. The fearless side of you says, why not? Even if you apply, you may not get selected. After all, it’s your first conference. Maybe, even, your first book. Should you fill out the form and hit “Submit?”
In a weak moment (or perhaps one of false bravado) you decide to go for it. And now you’re second (and third) guessing the wisdom of that decision. Perhaps you’re even thinking of backing out—surely there’s a long list of authors more than willing to replace you, right?
Well, yes, almost certainly. And you wouldn’t be the first (or the last) author to have a change of heart. But before you send in your regrets, there’s one thing you need to remember:
No one wants you to fail.
Think about that for a moment. Have you ever sat in the audience while a speaker struggled? Of course you have. Did you snicker at their discomfort? Take pleasure in watching them bumble and stumble along? Or did you feel their pain and embarrassment, almost as though it were your own? My guess is you silently rooted for them, knowing they’d been rehearsing for days, if not weeks.
I’ll be honest. Public speaking in any form doesn’t come naturally to me—I think of myself as an introverted extrovert. In other words, I “can” be an extrovert when it’s required, but I’m happiest when I’m alone in my office making stuff up. Preferably in pajama pants, my dog lying under my desk.
It seems like only yesterday that I was nervously pacing the halls of the host hotel before my very first panel. It was 2015, my debut year at Bouchercon Raleigh, and the organizers had put me on a panel with Tom Franklin, the American Guest of Honor.
Tom Franklin! Author of the Crooked Letter, Crooked Letter. It doesn’t get much scarier than that. But I took more than a couple of deep breaths and told myself I could do it.
Was I perfect? No. Not even close. But I survived to tell the tale. And you will too. Because the only way you’ll really fail is to never try.
But hey, you’re an author. You already know that.
Judy Penz Sheluk is the bestselling author of Finding Your Path to Publication and Self-publishing: The Ins & Outs of Going Indie, as well as two mystery series: the Glass Dolphin Mysteries and Marketville Mysteries. Her short crime fiction appears in several collections, including the Superior Shores Anthologies, which she also edited. Find her at www.judypenzsheluk.com.
A note from Killer Nashville: We’d love to see your interest in panels for this year’s conference. Click here if you’re registered and would like to take part in a panel.
The Writer’s Playbook: A Lesson in Spray Hitting
Former pro sports exec turned writer shares a lesson from baseball legend Al Avila about the value of specificity—on the field and in your writing career. Discover how the concept of spray hitting applies to asking targeted questions, networking at writer’s conferences, and building meaningful professional connections.
By Steven Harms
One of the benefits of my previous career in professional sports was the opportunity to form relationships with the people on the “sports side” of the teams where I was employed. I learned, many times by osmosis, the workings of the game from the professional’s point of view.
Case in point, Al Avila was the Assistant General Manager of the Detroit Tigers during my time working for the team. He became a good friend, and besides his genuine warmth and sociable nature, his deep knowledge of the game was something to heed. If you asked him a baseball question, he was great in explaining the answer.
I once asked Al to join me for breakfast as a special treat for a long-time corporate sponsor of the team, owned by two brothers who were rabid Tigers fans. We met them at a nice local establishment just to talk baseball. For me it was an awesome way to entertain a customer and for Al, well I’m sure it wasn’t something he loved to do, but he agreed to help me out. As the meal wore on, he was answering questions and providing his opinion on a variety of baseball topics. Finally, towards the end, he flipped the script and asked the brothers a question. He posed, “Do you know why right-handed batters are better spray hitters than left-handed ones?”
All three of us had no clue. Al proceeded to explain that it’s in the basics of the game. To score as many runs as possible, batters advance runners from first base to home plate, as everyone knows. Runners are moving from right to left in the second two legs of the process – first to second, second to third. It’s a one-way street, and you can’t go backwards. When players are on second and third base, they are scoring opportunities for the offense. When a ball is hit to the right side of the playing field, it helps advance the runner more so than if a ball is put in play on the left side of the field. For example, if a runner is on second base and the batter hits a fly ball to right field, the odds are high that the runner can advance to third base and potentially onto home plate. The right fielder must make their throw from a much longer distance than a leftfielder would have to in the same situation. Consequently, a fly ball hit to left field almost ensures that the runner on second base is not going to be able to advance, at least not all the way to home plate, because the throw is much shorter, giving the advantage to the defense.
With that as the backdrop, left-handed batters learn early on to pull their hits to the right side of the field to advance a runner, which is a more natural swing anyway. Conversely, right-handed batters must develop the skill to hit to the opposite field (right field) to increase the percentage of advancing runners. That’s called spray hitting, or the elevated ability to hit a baseball to the opposite field of your batting position. Due to the simple science on how to advance runners on base, lefties learn to pull while righties learn to spray. The ability to spray hit with some amount of success makes a player a valuable commodity because that individual has a talent to produce runs and win games.
Al’s insight concerning spray hitting crystallizes the value of seeking out information from people that have successful experience and a deep understanding of the topic at hand. Most everyone I’ve networked with or leaned into for advice and guidance on author-related subjects has displayed a willingness to share their learned knowledge. That mutual desire to assist fellow authors is at the core of the annual Killer Nashville Conference, and similar ones around the country. However, I think the secret sauce of my comparison to how Al Avila gave a “lesson” in spray hitting to seeking out advice from our gracious author community lies in the context of it being based on a singular detailed topic.
Follow me here. Al was pointedly specific on one aspect of hitting. The benefit of a spray hit is uniquely applicable to a situational moment in the game of baseball. If there are runners at second and/or third base, a spray hit from a right-handed batter (the ball is hit to right field instead of that batter pulling the hit to left field) greatly enhances the odds of success in scoring runs from those base runners. But if there aren’t players on second or third base, a right-handed batter putting a ball into play to right field may allow them to reach first base, but a base hit to any field – left, center, or right – will achieve the same result. And, as I’ve witnessed a few times when no one is on base and the ball is hit to right field, the batter can still be thrown out at first base from the right fielder, but that would be impossible if the ball was hit to center or left field.
Bringing all this home (no pun intended), as authors we are well served to seek out advice and counsel from those that have the answers on specific topics. Key word being ‘specific.’ A few examples would be:
NOT SO GOOD: Do you have any suggestions on querying agents?
GOOD: I’m also a writer of cozy mysteries and seeking an agent. How did you land yours and can you steer me to a few agencies or agents that specialize in cozy mystery authors?
NOT SO GOOD: How do you use social media to market your books?
GOOD: Can you share with me your successful strategies for marketing your books across social media, and specifically with TikTok and Instagram?
NOT SO GOOD: Your John Doe thriller series has been hugely successful. How did you do it?
GOOD: I’ve decided to turn my first book, Jane Doe thriller, into a series. With the achievements you’ve had with your John Doe series, would you mind sharing with me the roadmap you took to make your second book a success, and what efforts you undertook that didn’t work?
Many times, it’s the initial question that will either open the floodgates of fantastic usable information or go the other way and all you’ll receive is a general reply containing information you either already knew or can find through every search engine on the internet. I must add that my career in selling pro sports sponsorships taught me to ask explicit questions concerning specific topics that would lead to the information I was seeking to put myself in the best possible position for success in landing them as a client. The takeaway here is that specific targeted questions provide intelligence-filled answers.
A final related note is to never underestimate the value of face-to-face interaction. Those conversations always bear the greatest fruit. My two previous clients, who one day had a private breakfast with Al Avila, can attest to the power of in-person connections. With that, next time you’re at a writer’s conference be sure to network, engage, and ask the right kind of questions of those willing to give you advice.
And now you’ve got a question to throw their way as well. Hint…Who’s better at spray hitting and why?
The Writer’s Playbook: The Drummer Boy
From writing a Christmas musical that touched thousands to publishing suspense novels, this is the story of how one writer’s unexpected journey—from church skits to book deals—became a masterclass in creativity, calling, and perseverance.
By Steven Harms
As a contributing writer to Killer Nashville Magazine, I’ve been tapping into my career as a professional sports executive to showcase some very personal stories and observations from my time in the business. Each one has been filtered through the lens of utilizing those moments to correlate topics to discuss in the world of writing.
Here, I’m going to pivot a bit and pluck a different kind of story from my background. It’s about my journey to becoming an author and getting published. My hope is that it serves to inspire, in some way, all those who are trying to break into the business despite its tendency to be a rather difficult and complex undertaking.
Writing is our passion. It’s a creative expression full of dreams and hopes and wants. Success, comes in many forms. For me, I simply wanted to challenge myself to write a novel and get it published through the traditional process. Would I have the chops to succeed? But that question and dream followed something I accomplished that was a precursor; an undertaking that took me down a road I had never traveled.
As a backdrop, I’m a person of faith and have attended church my entire life. In the early 2000s, my wife and I started attending a non-denominational church that, we came to find out, used creative arts at times in its sermons. Specifically, dance and drama in the form of skits to underscore that day’s message. I dabbled in theater in college, but frankly, never stayed with it and moved on with my career following graduation. Apparently, the acting bug never truly left me, and I ended up volunteering to be in some skits at our new church home. I eventually started writing their skits around 2004 to provide the need for “home-grown” drama, which implanted in me the writing bug.
Fast forward a few years. I can’t tell you the exact moment, or the trigger, or the catalyst that washed over me one day and placed on me a calling to take a stab at being a playwright and write a unique story surrounding the birth of Jesus. If you are a person of faith, chalk that up to the nudging from the holy spirit. If you aren’t, chalk it up to me being a crazy half-baked dreamer.
The inspiration was quite clear and straightforward, though. The seed of the idea was to create a story using songs of the Christmas season to help drive the plot like a traditional musical does and build a compelling story arc that would touch believers and non-believers alike. The story wasn’t what you’re probably thinking. The target audience was very much adult-oriented, with the main character’s life unraveling in some very troubled waters. I also have zero musical talent, making this idea even nuttier. After a few nights of trying unsuccessfully to get it out of my mind, I dove in.
There I was, like we all sometimes do, staring at a blank screen with that heavy mixture of excitement and dread. You think I would’ve researched simple things like how to write a script, what were the dos and don’ts, generally acceptable lengths of scenes, and on and on. Well, I didn’t. I just started.
I landed on something from my childhood in the form of the song “The Little Drummer Boy.” It’s been a favorite of mine, perhaps my most favorite. I gave him a name–Mozel–and filled my head and notes with his backstory and plot line to get him to Bethlehem on the night of the birth. Along the way, literally a hundred characters came to life. Eight traditional Christmas songs were used to help drive the plot. It took me about a year to complete.
I never told my church I was undertaking this effort. I simply acted on the inspiration I was gifted and wrote the story. I distinctly remember, when it was completed, I said something to God along the lines of, “There. I did it. You asked me to do this, and, well, I did, and it’s now done.” I never held any purposeful intent to ever let it see the light of day.
Maybe a few weeks rolled by, and then something happened. The head of drama for my church had professional theater experience and was an advocate for utilizing drama as an outreach to the community. She directed some secular plays annually at our church over the years, with most of those targeted at kids and families (think ‘Wizard of Oz’ type shows). She and I became good friends along the way. We connected following a Sunday morning service, or maybe at a church picnic or something, and I casually told her why and what I had written. She wanted to read it and was adamant that I send it to her. This occurred in spring of 2007.
In December 2008, The Little Drummer Boy made its debut on our stage. All in, the cast and crew numbered around 150. We pulled together every discipline a professional theater needs, including volunteer leaders who captained costumes, lighting, sound, choir, music, ushers, parking, and marketing. We paid a local university’s drama department to build sets, leaning into their expertise based on our stage dimensions and back-of-house capabilities. The show ran for five years with four shows during one December weekend annually in 2008-2010, 2012, and 2014. Over 20,000 people attended the performances, some from nearby states who became aware of it through social media marketing. We gifted homeless veterans an entire section of seats each year. We bused them in from shelters in Detroit. They usually numbered about 300 and were the most energetic and grateful group of people I had ever been around. That alone was worth every minute of our collective efforts to bring the production to life. After those seven years, I pulled the plug due to personal burnout, and wanting the show to go out on a high note.
But something interesting happened in that final year of the show. That same little voice gave me another nudge around October 2014. Having never written a short story, let alone a novel, it told me to write one, anyway. The inspiration was the challenge, but more so, to task myself with embedding moral principles as the undertow theme within a secular book in the mystery/thriller/suspense genres. Two years later, with an edited manuscript completed, I began my search for an agent and landed at the Liza Royce Agency in New York about five months into the process. The first book, Give Place to Wrath, was published in 2017 as the Roger Viceroy Series, with the second one, The Counsel of the Cunning, released in 2021 after a pandemic pause.
While the books have been critically well-met, the sales haven’t done nearly so, which makes me a member of the overwhelming majority of authors in the world. But I press on with determination and confidence, having shifted to a stand-alone story taking shape now for my third book.
As mentioned at the start of this blog, perhaps there is inspiration for you in the telling of my road to being a published author. Mine was a voice that simply wouldn’t go away.
As I look back, I truly believe becoming the playwright of The Little Drummer Boy was a deep-dive training experience. I had to map it all out as the playwright and producer, ultimately having to devise a business plan and then follow through with the hundreds of action steps to bring the show to life. Yes, it was consuming, but the results outperformed even my most positive projections. The process taught me there are no corners to be cut, that inspirational story ideas, told well and authentically, will capture audiences, that people in your universe of contacts and relationships will help without question, that sticking to a plan produces results, and that you can jump into the great unknown and find your footing because you heeded a calling to do so.
Give it your excellent best effort. There are readers out there just waiting to dive into your book. Happy writing.
Zenith Man
After defending eccentric TV repairman Alvin Ridley against a shocking murder charge, McCracken Poston spent decades seeking closure—and the right words to tell the story. With a new understanding of autism, the help of a few key allies, and a pen from the past, Zenith Man finally came to life.
Maya Angelou once said, “There is no greater agony than bearing an untold story inside you.” Since the 1999 acquittal of my client Alvin Ridley, an eccentric TV repairman accused of holding his wife captive in a basement for almost three decades before killing her, I knew I had to tell his story.
But there was one element missing—a satisfying ending.
I could easily explain, as I did to the jury, that Virginia Ridley was never held captive by Alvin. I could even show that she was not even murdered. What I could not explain was Alvin, the most difficult and demanding client I ever had as a small-town defense attorney. Why was he so hard to deal with? Before the trial, his entire social circle had consisted of his wife and one close friend, a character who was even odder than Alvin himself. Known as “Salesman Sam,” this pal rode around on his bicycle, pestering people to buy the promotional items he sold from catalogs he carried in his bike basket. He also (annoyingly, to me) often gave Alvin his so-called “expert legal advice,” which often countered and interfered with the legal advice I was giving my client.
After Alvin was acquitted, I continued to help him navigate the world that seemed to thwart him at every turn. We continued to have lunch together every week. Our friendship became important to both of us. But I still couldn’t figure the guy out. Forensic Files, A&E’s American Justice, the front page of the Washington Post, People magazine, NPR’s Snap Judgment, and FujiTV (Japan) all produced the basic outline of Alvin’s story, but none could explain the main character. The quirky TV repairman seemed beyond explanation.
A screenwriter friend wrote our story, and it was acquired by New Line Cinema under my suggested title of “The Zenith Man.” But after five years, it was clear that it was going nowhere. I tried finding co-writers to help write the book of my story, but one by one, each promising effort fell flat. I began to write down episodes from the case, just to preserve the story. I also sharpened the telling of the story in spoken-word, which I usually delivered to small social gatherings where drinking was involved. My friends could tell I was obsessed with it.
Then one day, someone pointed out a book being sold online with the same title that I had shared with New Line Cinema—Zenith Man — about a failed TV repairman accused of locking up his wife for decades. On brief inspection, I could see that it was our story! It changed all our names and location in this short story. What angered me was that it was being touted as original fiction. After my protests, the author of that book later changed her description of it to “inspired by true events.” But I was hurt, feeling like something very personal had been taken away from me. Frustrated at myself, mostly. We were “fair game” —I had been giving the story away!
Around this time, I was working on telling the story again with a podcaster at my undergraduate alma mater, the University of Tennessee at Chattanooga. A juror from our trial, who had moved to Alaska to work as a nurse, mentioned to the podcaster that she thought Alvin might be autistic. A lightbulb turned on in my mind. Within weeks, an expert on adult autism evaluated Alvin in Atlanta. The testing showed that he was very much in the autism spectrum.
The diagnosis gave me a new appreciation for the problems that Alvin had struggled with all his life and that had culminated in his murder trial. It also gave me what I had sought for Decades—an ending to my story. I could at last explain Alvin. That others like him could have similar experiences with the justice system in the future spurred me to action.
I met Bonnie Hearn Hill, an accomplished writer and editor, who read my scribblings and convinced me I could write Alvin’s story. She helped me develop a proposal and shared it with her curated short list of agents. That’s how I met Linda Konner, who agreed to represent me as a client. She sent the proposal to Michaela Hamilton, editor-in-chief of Citadel Press at Kensington Publishing Corp., who signed it up. I cannot stress enough the influence of these three women. If I have any success, it will be because of them.
My book contract called for a manuscript of 90,000 words. The problem was, the first draft weighed in at 177,000 words. Bonnie told me firmly but graciously what was working, what wasn’t working, and what should be cut. It was agonizing. We ended up with a lean and clean book of 98,000 words.
My excitement went through the roof when my book went online for presale on several bookseller sites in late May 2023. There it stood online alongside the “other” short story, which was now being given away for free. Soon they were both joined by yet another book, priced at $4.99, entitled “SUMMARY of Zenith Man by McCracken Poston Jr.” There, in 47 pages of A.I. drivel, a lawyer by the name of Rebecca Mitchell saved her client in a generic courtroom depiction of a trial. I was a woman! I went into action, and by the time I got through, the fake book was gone from all the major sites. Later I was told the project came out of Nigeria, in what seemed to be a scam designed to delude some confused or budget-minded purchasers.
Deciding that selling copies of my book was the best revenge, I signed up for Killer Nashville and had some promotional material printed up. I gave it to (or forced it on) everyone I met at the conference. The next day, I was thrilled to see a bump in Zenith Man’s Amazon Sales Rank. I learned that the ASR could fluctuate wildly, even in response to just a few sales, but it served to motivate me. It provided just enough dopamine to keep me going. I continued to drive the presale campaign at every opportunity.
At this writing, the publication date is a few weeks away.
As I continue my ground-level campaign, asking everyone I meet to support my book, I found an unusual sales aid from an unexpected source. Back in 1998, while I was defending Alvin’s case, I tried to get Salesman Sam on my side by buying some of his useless promotional items — cheap personalized pens inscribed with “McCracken Poston, Lawyer.” A gross of them soon arrived, and I quickly realized they were dried up and useless on arrival. Don’t ask me why I saved them. But it turns out, they now serve a purpose.
When I started talking to people about Zenith Man, I offered to give one of these twenty-five-year-old useless dried-up promotional pens to anyone who sent me or showed me their preorder receipt. To my amazement, people love them. After twenty-five years, the pens are finally of good use to me. You never know what can come in handy when you’re promoting your book.
And speaking of promoting, by the time this article is published, Zenith Man: Death, Love, and Redemption in a Georgia Courtroom will be a published book. And the campaign goes on!
McCracken grew up just across a creek and the state line from Killer Nashville founder Clay Stafford. They frequented the same country store in his hometown of Graysville, Georgia. Poston is a criminal defense lawyer in Georgia and Tennessee. His book, "Zenith Man: Death, Love, and Redemption in a Georgia Courtroom" (Citadel, Hardcover, February 20, 2024), is about one of my cases. His client, failed TV repairman Alvin Ridley, was accused of some terrible things, including murder. We all had him wrong.
Killer Nashville Interview with Hank Phillippi Ryan
2022 Guest of Honor
KN: First, we loved Her Perfect Life. What sparked the idea?
HPR: Oh, thank you! That is the best thing an author can ever hear.
Here’s the beginning of the idea: When I worked in Atlanta, in the 80s, I was anchoring the weekend news. I came home after the late news one night, midnight or even later, and my street was clogged with police cars. As I got closer, I saw that they were focused on my house! And turned out, someone had broken in! The police had already caught the burglar, and told me he confessed to them that he had chosen my house to break into because he knew I was live on television. Isn’t that chilling?
Because he knew where I was, he knew where I wasn’t. That understanding of the deep vulnerability of being a television reporter began to haunt me. What if I had something hidden in my house that I didn’t want anyone to see? What if he had found it? What if he threatened to make it public? And that was the beginning of the story.
And led to the irony in the title.
But, as you can see when you read the book, that’s the theme, but that break-in is not part of the plot.
Her Perfect Life turned out to be about sisters, betrayal, guilt, fame, and revenge. Everyone knows television reporter Lily Atwood, and that may be her biggest problem. She has fame, fortune, and beloved daughter; and her devoted fans have even given her a hashtag: #PerfectLily. But Lily also has one life-changing dark secret—and if anyone finds out, she fears her career and happiness are over. Problem is: how do you keep a secret when you’re always in the spotlight? And when an anonymous source begins to tell Lily secrets about Lily’s own life—she learns the spotlight may be the most dangerous place of all.
And so incredibly thrilled that it got a starred review from Kirkus, and also a star from Publishers Weekly, which called it “A superlative thriller.” Whew.
KN: Lily sounds a bit like you in some ways, at least. She’s an Emmy winning TV reporter in Boston. Is anything based on real-life experience?
HPR: So funny! Well, yes and no. They say write what you know—and also to write what you fear. I’ve been an investigative television reporter for more than 40 years now, yikes. And I’m still on the air in Boston, of course. But many years ago, when I was just starting as a television reporter, I went to the laundromat. (Very exciting, right? Glamorous.) And a woman came up to me and said ‘Oh, you’re Hank from television!” And she proceeded to tell me about a story she wanted me to do. I listened politely, but I went home and called my mother and whined. “Can you believe it?” I asked. “Someone came up to me in the laundromat! “ And my mother paused, and then she said: “You chose the life in the spotlight. Welcome to the spotlight. And I never want to hear you complain again.” She was completely right, of course, and that has truly stuck with me.
But my family did not choose that spotlight. What if that makes them vulnerable too? So much for the perfect life.
And although in Her Perfect Life Lily has many fans, she also has a lot of enemies. Think about it: every one of those Emmy’s she’s won—just like the ones I’ve won—means there is someone whose secret she’s told. Someone who’d rather she’d have stayed quiet. Every one of those Emmys represents a new enemy, right? Scary.
It’s also a huge responsibility. You can never be wrong! Never make a mistake, never use the wrong word, or call someone the wrong name, or miscalculate, and never be one second late. And you have to do the whole thing with perfect hair and make-up and a hundred thousand people watching. All part of the job.
Personally? I’ve been stalked, followed, yelled at, threatened, had people come to my house, and harass me on the phone. As Lily learns, being in the spotlight can bring antipathy, too.
KN: You’ve just finished your 14th manuscript. How do you tend to come up with story ideas? Do you worry you’ll run out?
HPR: Ha! That’s the toughest of all questions. How do I come up with ideas? I have no idea. I truly don’t. Sometimes it’s one tiny nugget from an investigation I’m working on—my novels are not my news stories made into fiction—but maybe a tiny fact, or a possibility, or a personality, or something that didn’t turn out to be true in real life but would be fascinating in fiction. Maybe it’s simply a passing random moment of “what if?” I think reporters and storytellers have a sort of ‘blink’ reflex, where we hear something, and in an instant, can say—oh, that’s a great story! So, I have to admit, much of my life is spent remembering to be open to those moments of inspiration.
Am I worried that I will run out of ideas? Daily. And never. I am terrified, I’ll confess, before the beginning of every book that I’ll never have another good idea. I hear about authors who have stashes of them. But I tell myself—I don’t need a stash. I just need one at a time.
KN: The pacing and plot twists are fantastic—how do you write/plan the plot?
HPR: It’s a writerly answer, but my favorite part of writing Her Perfect Life was when I finally figured out how it would all end. And that came very late in the book! I don’t use an outline, so I’m writing along, happily, and the story is emerging --if I am lucky--but there is some point in the book where you have to find the answer! It’s like—setting up a mystery that then I have to solve.
And it was very difficult this time. I walked around and walked around and got to the point where I thought – I can’t do this. I have no idea. And then, at some point, it just appeared to me. And when I figured out the end, I stood up and applauded. You have to picture this, because I was by myself. But I stood up and applauded.
KN: Tell us about yourself. Did you always love mysteries growing up?
HPR: I grew up in really rural Indiana, so rural that you couldn’t see another house from my house. My sister and I used to ride our ponies to the library to get books, and we read up in the hayloft of the barn behind our house. That’s where I fell in love with Nancy Drew, and Sherlock Holmes, and Agatha Christie. (So funny that later in life I won awards named after the fabulous Agatha!)
I think my career as an investigative reporter is a result of my curiosity, and my love of storytelling, and my—if I can say so—desire to stand up for the little guy and change the world. So I was a reporter for more than thirty years before I started writing fiction.
Still, though I always thought about being a writer, even as a little girl, I decided, back then, it might be more fun to be Sherlock Holmes than to write about Sherlock. So being an investigative reporter and a crime fiction author—I got a little of each.
But both those careers are about storytelling, right? And suspense, and secrets. And I do think being a reporter taught me even more about storytelling—so it all works.
I live just outside of Boston now, with my darling husband, in a big Victorian with gardens and huge trees and lots of green.
KN: What are you currently reading? Some best mysteries you've read lately?
HPR: Oh, what a wonderful question! A Line to Kill by Anthony Horowitz—he is the cleverest person ever. All Her Little Secrets—a terrific psychological legal thriller by debut author Wanda Morris. Hannah Morrissey’s debut, Hello Transcriber. And oh, Vera Kurian’s We Were Never Here. Another terrific (and diabolical) debut. One more? Another debut: Amanda Jayatissa’s My Sweet Girl. (Read with the lights on.) And if you ask me two weeks from now, there’ll be more.
KN: Can you tell us about your next book?
HPR: Ah, well, sure. The fabulous news is that I just sent my first draft to my editor in New York. And it’s always a huge relief to get that crazy first draft on paper and make my deadline. So soon it will be time to edit, and that’s very exciting.
It’s a thriller—and I would say: “Two smart women face off in a high stakes psychological cat-and-mouse game to prove their truth about who is behind a devastating financial scam—but which woman is the cat, and which is the mouse? Money changes everything—that’s what friends are for.”
What’s the title, you ask? It was originally called Her New Best Friend. But that may change. And I’ll let you know! But crossing fingers this will be my best yet.
Writing the High-Concept Novel by DiAnn Mills
CHARACTERS, CRIMES,
AND CRIMINAL TACTICS
Launching our books doesn’t have to be a formidable task. Instead, consider the it a challenge we can meet head-on with a plan that works.
“Everybody walks past a thousand story ideas every day. The good writers are the ones who see five or six of them. Most people don’t see any.” — Orson Scott
Every writer wants to hear their story premise is a high concept novel. Agents and editors battle to secure that coveted, marketable, reader-captivating story; although stats say roughly only 5 percent of submissions fall into that category. A high concept novel has mass appeal and is easy to pitch. Think the WOW factor.
The following helps the writer move toward a high-concept novel.
Story Idea
A story idea is like trekking into an unexplored wilderness. The hike is rough, dangerous, and filled with obstacles. Sometimes we question our sanity and the value of spending hours venturing toward an exciting destination.
A writer’s idea is valuable, but what does a writer do with something that exists only in the mind? The mental image attracts us, lures us to consider an incredible story, and we long to move forward.
Ideas are everywhere. All we need to do is look around us. Every breath is someone’s story, a gem to develop from a writer’s unique perspective. Oh, the possibilities to generate our next novel:
Dreams
Fears
Scripts
Blog posts
Movies
Nightmares
Devotions
Memories
Poetry
TV shows
Conversations
Nonfiction books
Documentaries
Genealogy
Media headlines
Family history
Magazine articles
And the list goes on
Observe people and situations in different settings for additional ideas. Seeing others in action stirs our artistic expression. My favorite people-watching places include malls, zoos, airports, restaurants, and recreational spots.
A writer takes an idea and moves forward with a concept, much like peeling back the layers of an onion.
Concept
“A concept is a central idea or notion that creates context for a story.” Larry Brooks
A concept is the foundation of our story. Alone, the statement means nothing, but the writer uses concept to build a premise.
Premise
How does a writer take a raw concept and shape it into a polished premise?
“Premise is NOT concept. But it can be fueled by whatever is conceptual about the story (stated separately within a pitch as the story’s concept). Premise is the summarized description of a story. And when that story is considered fresh and powerful, premise emerges from a conceptual landscape.” — Larry Brooks
Idea example: A female FBI Special Agent resigns because of a tragedy.
Concept example: A female FBI Special Agent blames her career for the cause of a tragic death and resigns.
What can a writer do with that?
Premise example: A female FBI Special Agent blames her career for the cause of a tragic, family death and resigns. She returns to teaching college freshman creative writing. An assignment for her students to write the first fifty pages of a novel reveals the source of her nightmare sits in her class.
Should a writer settle for the first premise that enters their mind? Not if they want a story that exceeds an agent, editor, or reader’s expectations.
With a strong premise, a writer examines the many possibilities that can arise from one sentence. An idea, concept, and premise add to the development of the story. But in a high concept novel, the premise becomes the pitch and drives the story forward. The premise relays a simple idea, genre, originality, and distinctive qualities. The spin or twist must be unprecedented.
Writer, if the plotline of your story is complicated or the pitch takes longer than three sentences, it’s not high concept. Look at the following guidelines:
The short premise steps beyond unique, distinct, and amazing to unparalleled. Each word packs a punch, increasing the desire for more of the adventure.
The protagonist hits the top of the likability chart.
The story appeals to a wide audience. Readers create a buzz that translates into book sales. No matter the genre, readers flock to read the story.
The external and internal conflict applies to many readers. They identify with the struggles and more easily envision the adventure.
The characters’ emotions play a critical role and easily engage the reader.
The plot often takes something ordinary and adds an ingenious/clever slant or twist that isn’t easily answered.
The goal for the protagonist looks unattainable.
The novel is well written. Period.
Not all the above have to be in place for a high concept novel, but more of these traits increase the likelihood.
I’ve listed some high-concept novels that cover many genres, but it’s not an exhaustive list. I encourage you to study these books and movies to dissect how and why these flew to the top of the bestseller and movie lists.
Lord of the Rings – J. R. R. Tolkien
Jurassic Park – Michael Crichton
Star Wars – George Lucas
Hunger Games – Suzanne Collins
The Da Vinci Code – Dan Brown
Life of Pi – Yann Martel
Harry Potter – J. K. Rowling
The Chronicles of Narnia – C. S. Lewis
For many high concept novels, the setting is key. When an antagonistic setting is pitted against the character, the resulting conflict forces the character to change and grow.
While all the plots have been written, a story idea takes its originality from the writer’s personality, values, imagination, and life experiences. Much like a well-developed character looks at the world from a distinct point of view, a story takes life from the one who fashions it.
Where does a writer find the idea and concept that meets the specifications for a high concept novel? Are you willing to explore the following?
Expand your mind by getting alone. Turn off the noise and leave technology behind. Where do your thoughts take you?
Research Greek, Roman, and Celtic mythology. Can you take one of those story worlds and create a contemporary novel?
Visualize your novel as a film. Will it easily translate to the screen?
Explore scientific phenomena. Is there an incident or discovery that piques your interest?
How can you make the seemingly impossible credible?
Read a chapter in Proverbs. Now flip the life lesson.
Spend time with children. Free your imagination to mirror their minds and creativity.
What if everything you believe as truth is a lie? How could you expose it in a believable manner?
What personality types irritate you? How could you learn to like a person with those traits?
Create a new race of people. What are their values, appearance, culture, homes, jobs, etc., that is radically different from yours?
Rewrite the ending of a fairy tale. How would you change the plot?
What disturbs you? What would it take for that incident/happening to affect you positively?
This is perhaps the hardest … What is an original idea?
Not every novel will be termed high concept, but a wise writer seeks to create a powerful story that resonates with a wide audience.
DiAnn Mills is a bestselling author who believes her readers should expect an adventure. She is a storyteller and creates action-packed, suspense-filled novels to thrill readers. Her titles have appeared on the CBA and ECPA bestseller lists; won two Christy Awards; and been finalists for the RITA, Daphne Du Maurier, Inspirational Readers’ Choice, and Carol award contests.
DiAnn is a founding board member of the American Christian Fiction Writers, a member of Advanced Writers and Speakers Association, Mystery Writers of America, Sisters in Crime, and International Thriller Writers. She is the director of the Blue Ridge Mountain Christian Writers Conference, Mountainside Retreats: Marketing, Speakers, Nonfiction and Novelist with social media specialist Edie Melson where she continues her passion for helping other writers be successful. She speaks to various groups and teaches writing workshops around the country.
Connect with DiAnn here: www.diannmills.com
The Consistent Grace of Barry Sanders by Steven C. Harms
THE WRITER’S PLAYBOOK
Barry Sanders. The greatest running back in NFL history (calm down Browns and Cowboys fans). The forever pride of the Detroit Lions. Electric. An athlete absolutely worth the price of admission. Slashing, spinning, juking, power-running, twisting, lunging, and whatever other contortions he needed to make to succeed on a football field. Over a 10-year career, he scrambled his way to over 15,000 rushing yards, 109 touchdowns, 8 All-Pro selections, 10 1000-yard seasons, 10 Pro Bowls, NFL Rookie of the Year, 4 consecutive 1500-yard seasons (only player ever to do that), MVP in 1997, and Hall-of-Fame Inductee. The accolades could go on…and on.
John Teerlinck, the Minnesota Vikings defensive line coach in 1994, said that the only way they could figure out how to simulate his abilities during their practices was to have the defensive linemen chase chickens around the field.
He was poetry in motion, and I had a perfect seat as a front office executive of the Lions from 1994 until Barry’s sudden retirement following the 1998 season. I got to know him during my time there and I never met a professional athlete humbler and kinder than this man. For all his celebrity and stardom, he’s lived an unassuming life with a consistent character of grace. He was the same man on and off the field during his career, and if you ever watched him, his character never wavered. Look up any number of his touchdowns and you’ll see him calmly give the football to the referee after every single one. Never spiked the ball, never called attention to himself. Grace.
I bring up Barry not to call out that I was fortunate to know him and work with him, but to shine a light on consistency of character. He never did anything out of character and interacted with anyone around him with the same demeanor, whether you were a fellow player or the woman at the supermarket checkout.
As writers, we should take note of Barry’s character consistency. As we all know, when we introduce and develop the people who populate our stories, it’s vitally important to keep consistency with each’s character. Readers can easily sniff out a faux moment when one of our characters says or does something that’s, well, out-of-character. It’s a major distraction if there was no particular reason why he/she would do that other than you, the writer, needed something to occur and used the wrong character to facilitate that plot moment.
I’m not suggesting fictional characters can’t change throughout a story, but substantial character shifts without a change agent (as examples an accident or being victimized) should cause you to be circumspect. Pay attention to a character’s reaction, action, verbalizations and thought process. A character can’t be a science flunky in Chapter 2 yet figure out the forensics in Chapter 34. And I’d argue that it’s not necessarily as glaring as the previous sentence, but rather it’s the subtleties around consistent character detail that make a story believable.
The character of each character, so to speak, is a crucial element. An effective means for consistency’s sake is to develop a back story for each one by taking a deep dive into what made them who they are. Once you have that, writing their moments within your story makes it flow so much easier. Actors do this so that by the time they appear on stage or film, the actor knows everything about their character’s past, so they perform in the present at a believable and consistent level. Writing is the same exercise. So, if one of your pivotal plot moments doesn’t fit with any character, then either ditch that plot line or reconstitute one of your characters. You’ll find the plot moment you want goes amazingly well using the right character doing/saying/reacting at the right time with the right reason.
One final note, because it’s a story of the consistent grace of Barry Sanders that only myself and one other person experienced. During my third or fourth year, I used to hold a private event with a sizeable number of Lions sponsors and fans on a weekly basis to “talk football” with our radio color analyst – dinner, discussion, and then Q&A. That event occurred with regularity during the season specifically on a Tuesday night because that was the player’s off-day during the week, and we always wanted one of them to make an appearance.
I had bugged Barry about participating and giving me just one night. Understand it was usually the second or third tier guys that would do this. Once in awhile we’d get a solid starter, but mostly it was the guys that didn’t have the spotlight. My cajoling finally worked with Barry, and he agreed to appear at one of them sometime around mid-November. Once he agreed I suggested we can arrange to have him picked up at home and then brought back afterward but he told me ‘No,’ that he’ll just drive over to the stadium and meet me at my office, which he did, showing up on time and dressed in a nice suit and tie (I didn’t ask him to wear that). I had one other employee assist – a young guy from our public relations department named James.
The evening went spectacular as you can imagine. Barry toughed out about an hour talking and taking questions. At the end of the program, James and I walked him back to my office. It was a cold night and James said he’d run out to the parking lot and grab Barry’s car to warm it up and bring it to the curb near my office. As James exited with the car keys, Barry and I had some nice time together just asking questions about family and the like. Eventually we both noticed that James hadn’t returned. Awkward minutes went by and finally James reappeared, sweating, head down, and clearly shaken. Long story short – he had accidentally broken the car key off in the door (yes, this was before remote starts were around).
In classic Barry Sanders fashion, the Pro-Bowl, MVP, multi-million-dollar superstar NFL running back simply told him that it was okay, and he’ll have it attended to the next day with his car dealer, then asked if James would be kind enough to take him home using his own car.
Humble grace. He didn’t spike the ball. He stayed consistent. Never broke character.
Steve
Steven C. Harms is a professional sports, broadcast and digital media business executive with a career spanning over thirty years across the NBA, NFL, and MLB. He’s dealt with Fortune 500 companies, major consumer brands, professional athletes, and multi-platform integrated sports partnerships and media advertising campaigns.
He’s an accomplished playwright having written and produced a wildly successful theatrical production which led him to tackling his debut novel, Give Place to Wrath, the first in the Roger Viceroy detective series. The second book, The Counsel of the Cunning, is due out in fall of 2021.
A native of Wisconsin, he graduated from the University of Wisconsin–La Crosse. He now resides in Oxford, Michigan, a small, rural suburb of Detroit.
Case Status by W.C. Gordon
FORENSIC FILES
The following is an except from the novel The Detective Next Door.
“On Tuesday, November 8th , 2016 at approximately 0720 hours, officers reported to 16 Hibiscus Dr. in reference to a report of a stolen vehicle. Contact was made with the victim who advised that his blue 2016 BMW 330i was stolen by an unknown suspect(s) sometime overnight. No forced entry was noted and the victim stated that the vehicle was unlocked and the keys were inside.”
Every follow up investigative narrative starts the same: A brief synopsis of the incident. This particular synopsis, like many, makes me want to punch the victim.
“During the afternoon hours of 11/8/16, I was assigned this case to further investigate.” That means that this idiot, I mean victim, and his lack of wherewithal to lock his car and not leave the keys inside is now my problem. It’s referred to as a “victim assisted crime” in law enforcement and it’s annoying.
It’s the usual script with these people.
Victim: “Detective, why was I targeted?”
Me: “You weren’t targeted. The suspects were only looking for unlocked vehicles that may have had the keys left inside.” Translation: If you locked your vehicle, it would still be parked in your driveway.
Victim: “What is the police department doing about this?”
Me: “We have increased patrols in areas that are repeatedly targeted in an effort to deter future crimes.” Translation: Apart from holding your hand while you lock your car and remind you on a daily basis to not leave valuable stuff in plain sight, we’re kind of out of ideas on how to prevent this from happening. You’re the reason why my insurance premiums are high.
Victim: “How many agencies have you resourced to recover my car? I love that car. My golf clubs were in the back. I love those clubs.”
Me: “Sir, we work very closely with other agencies and utilize a multitude of investigative resources in efforts to locate and recover your vehicle. We have automated license plate readers located throughout the region which will notify me if there is a sighting of your vehicle, and the South Florida Task Force, which specializes in stolen vehicles, has been made aware of this particular incident.” Translation: Your car is probably in a chop shop in Hialeah or in a shipping container on its way to Dubai. Again, if you locked your car we wouldn’t be having this conversation.
Victim: “I worry that whoever stole my car will come back and target my house. Maybe even me, my wife, or my kids.”
Me: “Sir, I can assure you that this was not personal. The suspects were only looking for unsecured vehicles and happened upon yours. They will not be back to target your home.” Translation: These mutts don’t even know what neighborhood they were in, sometimes not even the town, let alone be able to find your house in particular. Some kid was pulling on door handles hoping to find one that some idiot was careless enough to leave unlocked with the keys in it. You’re that idiot, sir.
Me: “Sir, if I may ask: Why were your keys inside of your vehicle?” I already know the answer.
Victim: “Oh, I always leave the keys in the cupholder so I know where they’re at and can find them.”
Bingo. That’s not the first time and sure as hell won’t be the last time that I have been told that. It never ceases to amaze me though.
Me: “Sir, have you considered a hook in the garage to hang the keys? Maybe a dish on the stand by the front door?” Translation: Anywhere but inside the car you big dumb dummy!
Victim: “Well Detective, hindsight is 20/20 isn’t it?”
Me: “Of course, sir.” I say as I raise an eyebrow that to any reasonable person would be interpreted as a subtle screw you.
As I leave the victim, I let him know that I will be making all efforts to recover his vehicle in a timely fashion and list all the resources that will be utilized. I assure him that I will not rest until I personally find and return his vehicle, letting him know this case is my top priority.
When I get around to returning to the office after grabbing lunch, getting a coffee, picking up a shirt and slacks from TJ Maxx, getting the wife some flowers from Publix and myself a W.C. Gordon 18 bottle of Knob Creek from the liquor store next to it, I sit down at my desk and type the following: “Based on my investigation, I have exhausted all possible investigative leads at this time. Due to there being no known suspect(s), witnesses or investigative leads, I will be reclassifying this case from active to inactive until new investigative leads become known. Case status – Inactive.” Done and on to the next waste of time.
W.C. Gordon is a cop, veteran, and author of the novel The Detective Next Door. His writing is influenced by his personal experiences in the military and in law enforcement, which he then mixes with bourbon and dark humor. He lives at his home in South Florida with his wife and dog.
Novel Malpractice: Coma by Ronda Wells
In all honesty, at times the use of coma (disorders of consciousness) in television and movies can be laughable. A character on a soap opera awakens dramatically after years in a deep coma and talks perfectly with no confusion.
Right.
You may know this, but Robin Cook’s second novel Coma is considered the genesis of a new suspense genre called medical thrillers. I might argue that the first medical thriller was Andromeda Strain by another physician-writer, Michael Crichton, which involved a group of doctors trying to discover anything to destroy an alien germ species fast killing off humans. Interestingly, Crichton later directed the movie Coma.
The designations of light, medium and deep coma are outdated even if still descriptive. Coma is defined as a full loss of consciousness and/or a Glasgow Coma Scale of 8 or less. Coma is not the same as sleep. If someone drops a bucket of ice on you while you’re asleep (unaided by medications, illegal drugs, or alcohol), you’ll respond. A person in a coma won’t react to that stimulus and they won’t wake up and curse you, either.
Think of coma as the brain deciding to hit PAUSE. Like the dreaded whirling icon that says your computer no longer responds to input. The computer (your brain) is on and sort of working but doesn’t respond to the cursor (your body).
Someone in a deep coma for weeks, months or years does not awaken to full alertness, although there are rare Rip Van Winkle exceptions. In 1996, Gary Dockery, a Tennessee policeman had been in a seven-year coma—not a persistent vegetative state. At times he moved his eyes in response to questions, so he was in a minimally conscious state. After a high fever, Gary abruptly came out his come to full awareness. He recognized and talked with his wife and two sons, even though both were now teenagers. Dockery remained awake for eighteen hours, gradually sank back into a coma and unfortunately died a year later.
The more common outcome for persistent vegetative state is like that of French soccer star John-Pierre Adams, who spent thirty-nine years in a coma after an anesthetic error during knee surgery. He finally passed away on September 6, 2021. Patients who receive good nursing care can survive decades in a PVS.
Coma in adults is tracked using the Glasgow Coma Scale, developed in 1974 by two British neurosurgeons at the University of Glasgow. One of the two, Dr. Bryan Jennett, helped coin the term vegetative state—which led to the unfortunate term “vegetables.” Drs. Jennett and Teasdale took three objective components of consciousness—eyes, verbal, and motor (muscle movement, not your car). The scale was intended to provide doctors with a standardized assessment of coma and predict how a patient might do.
A fabulous resource including videos, charts and explanations can be found at www.glasgowcomascale.org. The site is user-friendly even for non-clinical writers. The prognostic charts can be used with the age of your adult patient and coma level to predict the risk of death and favorable outcome. Adjust your story as needed to get a more probable result.
Remember: After four months in a coma, eighty-five percent of patients do not recover.
Glasgow Coma Scale testing is the same for all over age fourteen. A score of fifteen is normal. A score less than three indicates severe, deep cessation of brain function and likely predicted brain death. Problems with the GCS are in patients who can’t speak, either due to young age or another condition such as a stroke, that impairs speech and/or movement. In general, the score is pretty accurate at determining how severe the brain injury or insult has been and the outcome.
Problems crop up though for example in children. Babies and toddlers can’t yet talk for the verbal assessment. Another difficulty would be in people with strokes or other inability to move. In general, though, the score is pretty accurate at determining the severity of a brain injury and the eventual prognosis.
The GCS isn’t used for children under age fourteen. A more recent modified scale is used, the pediatric GCS (pGCS). For more specifics, www.rainbowrehab.com has a great article, “Understanding the Pediatric Glasgow Coma Scale.” UpToDate has a nice side-by-side comparison chart of the GCS and pGCS—google “pediatric coma scale.”
During my internship, a three-year-old girl drowned and was resuscitated by a cop who dove into a dirty, leaf-filled, half-empty swimming pool and rescued her. When she arrived at the ER and I intubated her, her GCS was quite low. (The pGCS hadn’t been developed yet). The PICU staff doctors feared she had suffered severe hypoxic brain damage due to the length of time she was in the pool. It was a cold-weather drowning, which changed the prognosis.
That same night I was on call, and while suctioning the child’s breathing tube one of the PICU nurses shouted for me. “Her eyes are open!”
I ran over, and the little girl stared right at me. She correctly shook her head to simple questions. She came off the ventilator within a couple of days and after a few days, went home. Years later, I spotted her wedding announcement in the newspaper.
That’s the best part of medicine.
Now for the confusing part. Two states of consciousness are often called coma but aren’t. True coma means you are unresponsive. Frequently, patients recover to a low level of consciousness called Minimally Conscious State.
MCS is diagnosed only after a minimum of one month.
These patients respond to verbal commands or obnoxious things like my ice example above.
They may say simple words.
Their eyes may move if someone speaks to them. After a year in MCS, recovery is slim.
Outcomes are better for MCS after a traumatic brain injury.
Persistent Vegetative State is the one talked about most in the media and the courts. These patients are not conscious but can move (without purpose), respond to pain, open their eyes, and even have a sleep/wake cycle.
PVS is defined as such after it has lasted for at least one month.
Chronic PVS is defined as PVS lasting more than a year after a traumatic brain injury OR three months after a non-traumatic brain injury.
PVS patients are capable of spontaneous breathing.
No reports exist of anyone in PVS recovering after three years, and most expire from infection.
Children in PVS for three or more months may recover but do not regain functional skills.
PVS and MCS can overlap, and patients may fluctuate from one state to the other.
Caveat: Locked-in syndrome is NOT a form of coma. Locked-in syndrome is paralysis due to a neurological disorder. The brain is fully functional and awake, however only the patient’s eyes can move vertically and blink or in the worst case, not at all.
Right now, there is no treatment for coma, PVS, and MCS other than supportive care. Brain death occurs in a comatose person whose brain activity has ceased. Standard testing protocols exist for that but vary from country to country and even state to state.
What do fiction writers need to know about coma?
Don’t use coma from weeks to years as a cliché device to keep your character out of touch then have a sudden awakening to full consciousness and/or function. As a rule of thumb, the longer the coma, the longer it takes to recover. Recovery follows a gradient from less aware and less function to more fully aware and able to move.
Most patients in a full coma lasting over one month will not return to fully normal functioning.
Brief loss of consciousness, 1-3 days up to a week after a significant blow to the head, can work. The briefer the faster, usually. They may still have other symptoms depending on what caused the coma.
As always, kids recover quicker than adults. Elderly adults recover the slowest.
The lower the GCS or pGCS, the worse your character’s likely outcome, although exceptions apply, as in my case above.
Drowning in cold water changes prognosis.
Coma length is highly unpredictable.
Patients with traumatic injuries have better outcomes than those with non-traumatic reasons.
Patients don’t recover as often with overdose, poisoning, prolonged hypoxia due to drowning or cardiac arrest, e.g., brain infection (encephalitis), or metabolic problems such as diabetic coma and other issues.
Chronic PVS has the worst outcomes. These patients generally don’t recover although as always, rare exceptions exist.
Walking and talking are highly complex neurological tasks and are the final step in a full recovery that can take months to years. Not all coma survivors get these skills back.
We writers love synonyms, but when using the following words to write about a character with coma, remember they also have a clinical
Lethargy: hard to stay awake (medical term is aroused but in fiction that could be confusing depending on your genre)
Obtunded: Responds to stimuli other than pain
Stupor: Responds only to pain
Coma: unresponsive to pain
Avoid stilted dialogue! Doctors and nurses would not say, “His Glasgow Coma Scale is eight.” They would just say, in the right context, “His Glasgow is eight.”
Deeper Dive: Check out the free bookshelf at www.ncbi.nlm.nih.gov. Search for “Level of Consciousness” by Suzie C. Tindall (chapter 57 of a book.)
If you have any questions or need further help, please feel free to contact me via my website.
An award-winning writer, Ronda Wells hails from the Midwest and is married to a physician. Board-certified in Family Practice, she switched to Occupational Medicine after a stint in private practice. For the last thirty years, she has been a medical director in the health reinsurance industry and case-manages transplants. She has written and published medical policy and guidelines for multiple companies under their name, but her real love has always been fiction. She has just received an offer on her first novel, Harvest of Hope, and is developing a medical suspense series.
Exercise an Attitude of Gratitude by Bryan Robinson, Ph.D
Writing Resilience
The day-to-day annoyances we complain about are suddenly trivial when we face a major catastrophe. How many of us gripe and complain about minor inconveniences when our lives are already rich and full?
After a writing project wraps, authors sometimes move on to the next one without taking time to savor the successful completion of the one they left behind. Taking time to underscore our completions and successes creates a deeper sense of fulfillment.
The gratitude exercise helps us see the flip side of the narrow scope that our minds build without our knowledge. Make a list of the many things you’re grateful for—the people, places and things that make life worth living and bring you comfort and joy. After you’ve made your list, meditate on your appreciation for each item and visualize anything you’ve taken for granted—things that if you didn’t have would leave your life empty. As you practice this exercise, notice that you are more aware of how full your life already is.
Today’s Takeaway
Count your blessings for all that you have on this day, seize it and live it fully, and don’t let pettiness distract you from the bigger, more important things in life.
From Daily Writing Resilience by Bryan Robinson. © 2018 by Bryan Robinson. Used by permission from Llewellyn Worldwide, Ltd., www.Llewellyn.com.
Bryan E. Robinson is a licensed psychotherapist and author of two novels and 40 nonfiction books. He applies his experiences to crafting insightful nonfiction self-help books and psychological thrillers. His multi-award winning southern noir murder mystery, Limestone Gumption, won the New Apple Book Medal for best psychological suspense, the Silver IPPY Award for outstanding mystery of the year, the Bronze Foreword Review INDIEFAB Book Award for best mystery, and the 2015 USA Regional Excellence Book Award for best fiction in the Southeast.
His most recent release is Daily Writing Resilience: 365 Meditations and Inspirations for Writers (Llewellyn Worldwide, 2018). He has written for Psychology Today, First for Women, and Natural Health, and his blogs and columns for writers appear in Southern Writer’s Magazine. He is a consulting editor for The Big Thrill, the online magazine for International Thriller Writers. His long-selling book, Chained to the Desk, is now in its 3rd Edition (New York University Press, 1998, 2007, 2014). His books have been translated into thirteen languages, and he has appeared on every major television network: 20/20, Good Morning America, ABC’s World News Tonight, NBC Nightly News, NBC Universal, The CBS Early Show, CNBC’s The Big Idea. He hosted the PBS documentary, Overdoing It: How to Slow Down and Take Care of Yourself.
Part 3: Slave to rules: Write first. Worry later. by Angela K. Durden
PUNCTUATION IS POWER
A panda walks into a bar. He eats, shoots, and leaves. Or does he eat shoots and leaves?
Yes, punctuation is powerful, changing meanings even in punchlines, suggesting titles for fun books on punctuation, and starting bar fights.
For the newspaper business, technical papers, scientific journals, legal writs, etcetera, style manuals keep everybody understanding what those marks mean and the weight they carry within that discipline. Working with large teams producing massive content, style manuals take a lot of guesswork out of writing thus allowing the employee to do more in less time, and lessens the work load of editors. Nothing wrong with style manuals in these cases.
In novel writing, though, it matters not which manual of style one may quote as the authority on punctuation because — and this is important — though some masquerade as hard and fast rules, to the novelist these should be mere suggestions.
When it comes to writing novels, the rules can and sometimes must change. Please do not write with obeying any particular style manual you have in mind. You’re wasting time. Whether your writing style is as a pantser or an outliner, the story will change frequently. Sentences, whole paragraphs, and chapters will be rewritten, inverted, moved, or scrapped.
Your careful punctuation that meant something in the original writing, may not work with the rewritten version. In fact, as things change, you probably won’t change the punctuation to the current use of the sentence. Thus your meaning could be changed to the opposite of what was intended or lost entirely.
But you won’t see it. Why not? Because there is not one writer on this planet who can remember where all their edits are. Case in point:
I recently finished the editing of a novel by a professional writer with over thirty years of servicing large corporate clients. He is very good at what he does. The version of his first novel I received was number 23. I was assured there wouldn’t be much that needed doing to it. Alrighty, then. Let’s get to it.
Now, while I loved his literary writing style, I was lost in the story. What year was it now? When did this character come in the room? Wait, didn’t the main character already say that? Then why is he repeating it here? Wait, didn’t the main character say just the opposite of that earlier? How old was he and when? Whoopsie, which girlfriend’s name is he calling? Is he in the room with the former girlfriend and the current one?
And his punctuation was pretty good…until it wasn’t. He’d changed so much (23rd version, remember?) that what he’d previously punctuated now needed to be refined.
Whoa. Whew.
Remember, punctuation exists to serve words. Words do not exist to serve punctuation. Every story has its own pacing. Your punctuation should serve your pacing, and should help define how each character speaks, thinks, and moves.
And that is why novelists need an editor who is not rigid with the rules and understands — and can even help shape — your style. A good editor doing the job properly can help you find that style. Let them.
Sounds weird, I know, but Part 4 will discuss how to train a reader to your style once you find it.
The Secret Formula by Dale T. Phillips
THE SUCCESSFUL INDIE WRITER
A few short stories and a novel or two (even if sold to a major publisher) is seldom enough for a career. Making the equivalent salary of a full-time job year after year is really hitting the lottery, and quite an achievement. Sales and writing income fluctuate wildly, and one must plan carefully if this is the main source of income. One research data point said that most Indie fiction writers making an average of 5000 dollars a month have a number of things in common:
Average of 13.5 books published, mostly with series, and popular genres.
Good content, formatting, editing, covers, pricing, availability.
Good connection with followers on social media and via email lists.
It’s the combination of things, not just one single thing. Achieve all this, and you’ll likely be quite successful:
Do your research
Set reasonable expectations
Make plans with achievable goals
Work with decent levels of diligence, skill and persistence
Continue to walk the success path.
Each opportunity, done well, creates more and better opportunities. Each thing you do well puts you further ahead, and there are no limits to what you can achieve.
Critics abound, regretfully. There will be people who tell you that it’s not possible to be successful at Indie writing, that you’ll never make a fortune, you’ll never yadda, yadda, yadda. They may be sincere, but they also may be misinformed, or simply not acting in your best interests. Eliminate negative voices from your circle— you don’t want them taking up space in your head. Writers are their own self-negating voices, and need no additional negativity from anyone else. Many people who accomplished great things had others telling them that they wouldn’t or couldn’t. Ignore the critics, and make it happen. Just don’t feel you have to learn and do it all at once. It’s a process, and a long road. Take your time and enjoy the journey. Laugh at your mistakes, they’re part of your story. Build a strong foundation for continued success.
Success is a house you build yourself, so it’s up to you what it looks like and how comfortable you are with it. Others aren’t going to build it for you, but you can find the tools you’ll need. Use the right materials, and take your time to build well.
The Big Secret
The main thing I discovered, after all this time, is that because success takes a lot of hard work, most people just don’t want to do it. They’ll make some effort, and hope for lightning to strike, but won’t do the sustained effort it takes. Yet all the successful Indie writers do the work necessary to make it.
That’s really the big secret.
Steps to success:
Always be learning. Learn what marketing steps other people have taken to improve their income and craft, then copy or improve on those steps and repeat
Set realistic goals, plans, and schedules
Try a lot of approaches and ideas new and old
Keep at different methods until something works
Study to see if the methods can be made more effective
Absorb feedback and cycle through until success is the result
Celebrate each success, then move on to the next thing
Write well, learn the craft, publish, follow the plans for success, and things could work out very well indeed for you. If sales are always poor over time, it might be something other than luck. Get the advice of people who’ve been doing this for a while and know about the new world of Indie publishing. Consider what you have for offerings.
Are you doing what you should?
Are your books in a popular genre and well-written?
Are the covers good?
Are the books priced properly?
Are they available in different formats with different distributors?
Does your platform support enough promotion about it?
Dale T. Phillips has published novels, story collections, non-fiction, and over 70 short stories. Stephen King was Dale’s college writing teacher, and since then, Dale has found time to appear on stage, television, radio, in an independent feature film, and compete on Jeopardy. He’s a member of the Mystery Writers of America and Sisters in Crime. Visit Dale at www.daletphillips.com.
We Don't Need Editors, Do We? by Philip Demetry
If you do a quick Google search on the benefits and costs of self-publishing versus a traditional route, you will most likely find one blog post after the other, one website after the other, claiming that self-publishing is the way to go. How many of those are in some form inserted into your feed by Amazon, no one can truly tell, but it would be foolish not to suspect the multi-billion-dollar corporation of consciously making their presence felt in the publishing industry. In fact, quite a lot of statistics are backing that claim up.
Some claim that the sea of digital self-publishing, having made publishing accessible regardless of quality, is causing traditional publishing houses to crumble. Indeed, this has been the case for some. Small publishers have drowned while larger ones have merged to form even greater giants to withstand the pressure. But will it work? Compared to Amazon even the merger between Penguin and Random House seems small.
So, what are authors to do? What are publishers to do? And more importantly, with traditional filters in the publishing industry overridden, are good stories to drown in seas of mediocrity?
Many authors have sought out the aid of freelance editors. Over all of social media there seems to be an abundance of editors willing to giver your story a once-over for a fee. This leaves writers with the question of credibility. Without a publishing house, what credentials can a freelance editor boast to ensure their clients of their editorial prowess?
It seems then, that whether you go the traditional route, get an agent, a publisher and a book deal, which only the very few will get, or you decide to self-publish, there can be no doubt that writing books for a living is a goal at the end of a long and arduous road.
It becomes then a philosophical question. The author must ask of themselves: “Why do I write? For whom am I writing?”
It might be possible, at the end of your questioning, to arrive at the conclusion that you write primarily for your own benefit, that writing is an exercise in introspection at the end of which a story will emerge expressing that introspection in a way others might relate to. Yet, upon completing this goal a need will arise to share what you have created. It is within this spectrum between one’s personal joy of writing for the sake of writing, and a need to share stories with others, that a writer must find their peace.
Wherever you land on that spectrum beware of the work your ambition requires and measure it against what happiness you hope to gain from it.
A writer is nothing more or less than a storyteller. We do not concern ourselves with marketing, finance, or strategy in conceiving of our stories.
Motivations then, concerning fame, influence and wealth will never enhance our chances of getting published successfully. The only thing that lies within our power is the ability to improve our writing. Train your writing skills.
You can read tips on querying till your face turns blue, but it will never amount to anything if the story isn’t there. Simultaneously self-publishing, with all it’s demands for a writer to be both author, marketer, and your own editor, may seem appealing. Yet it might be good to consider what influences has made you take this route. Has the Amazon giant gotten under your skin, luring you with their “up to” 70% in royalties on sales, with their alluring tag-lines “easy, clear, free?”
Consider things you’ve gotten for free. Has any of it ever come without a price?
How much value is in the editorial process, which for a traditional publishing house usually takes a year or more? Can your story compete without it?
Philip Demetry is an author born in Denmark. He finished a BA in Theology at Aarhus University. After finishing the BA degree, Philip committed to writing fiction. The first novel Eron, Marked One remains unfinished. After the degree, Philip finished his first short story ‘The Ships in the Skies’ in danish. Before Covid, Philip applied for internships at various publicists while finishing Oblivion. The next book, a tale of two lovers, a petrified stick determining time and space, and a ring of corporate executives that needs to be stopped from molesting children, The Act of The Stick, is also finished pending a thorough editing.
Co-Writing a Book by Michael J. Tucker and Tom Wood
Michael J. Tucker
Tom Wood
There is plenty of good, practical advice out there for two authors interested in co-writing a book or short story — everything from constant communication to a shared vision for the project, from outlining the novel to who writes what, from being open to criticism to trusting each other.
All excellent points, but from our experience, a “dynamic duo” approach to our 2020 crime drama A Night on the Town was easy compared to writing a chain story with seven other authors.
A little background:
We are members of the Harpeth River Writers critique group that in 2019 published the water-themed anthology WORDS ON WATER. The final story in the collection of short fiction and poetry, The Many Names of Jillyn, was a collaborative effort that turned out better than any of us imagined. All we knew at the beginning was the set-up, a high school reunion by the Harpeth River where a body was found. We established a writing order, where each of us would add a character at the reunion based on what was previously written. And like the meandering flow of the Harpeth River, we had no idea where the story would take us or how it might end.
Fast-forward to September 2019 and the genesis of A Night on the Town, a 2020 e-book which turned out so well that we eventually turned it into a feature-length screenplay. That effort was rewarded as a finalist in several screenwriting competitions.
The e-book story pitted Deacon/Deke, a well-liked insurance executive with a dark secret, against homeless addict Arnold in a fateful rideshare showdown with a detective pursuing both men. For the screenplay, characters were added and the story expanded— even a new ending was written.
Our writing process was pretty simple — each of us came up with a different character and we passed the story back and forth to see where it would take us. Will that approach work for you? Maybe, maybe not. Will it encourage you to consider a collaborative project? Hopefully.
Tom: I got the initial idea from a Metro Nashville police report on a gang robbing one rideshare driver, then using that driver’s cellphone to call another rideshare driver and rob him. They were quickly caught, but it sparked a story idea.
How would the robber avoid being caught and what if the driver had the same idea — of robbing his passenger. I knew it was a good idea but my rideshare knowledge is zero while Mike has experience as a rideshare driver. Because of our critique group experience of writing and editing together, it seemed like an easy choice to approach Mike with the idea. We gave each other a lot of leeway and took a ‘pantser’ approach rather than ‘plotter’ to see where the story would go.
Mike: We agreed on the basic plot, a rideshare passenger was going to rob the driver … while the driver was planning to rob the passenger. From there we developed our own characters and the details followed. I wrote the voice of Arnold, but Tom started the process with writing the voice of Deke. He wrote the opening scenes, about 1,500 words. I then took a copy of his manuscript and inserted Arnold into appropriate scene splits. Tom and I have been in the same critique group for a decade, so we are used to giving each other feedback and open to each other’s suggestions for changes.
Tom: Yeah, Mike deserves the credit for the story’s alternating, first-person format. He took my idea for the story and embraced as his own. After I sent Mike the opening section, I assumed he would write a Chapter 2 of similar length and send it back to me to write Chapter 3. That’s the standard approach, right? But Mike’s finger-snapping insertion of Arnold’s sad story into Deke’s narrative was nothing short of brilliant — and just what the story needed. It was a format we stuck with, and it made the story click.
Mike: Writing the detective into the story was a little different. We both wrote those scenes. It was really a cooperative process.
Tom: The initial story focused on the Arnold and Deke characters only. But it seemed like a police presence was needed to round out the short story and give it that needed framework. For the screenplay, the detective’s story was elevated to the same level as Deke and Arnold.
Mike: The editing and rewriting process also went smooth. As members of the Harpeth River Writers, we have a long history of accepting each other’s feedback. I can’t think of a time during the writing of A Night on the Town where we didn’t arrive at a mutual agreement.
Tom: I have spent a career in the newspaper business, having stories edited and rewritten and doing the same with other writers’ stories. Any constructive criticism that can make my story better and prevent an error getting into print is great. Mike’s the same way and while we had differing views on certain aspects, we were easily able to solve any issues.
The co-writing experience isn’t for everyone, but it worked for us. Maybe it will for you also.
Michael J. Tucker Bio: Michael J. Tucker grew up in the cold northern climate of Pittsburgh, PA, and an only child, he was often trapped indoors and left to his own devices, where he would create space ships out of cardboard boxes, convert his mother’s ironing board into a horse and put on his Sunday suit and tie and his father’s fedora and become a newspaper reporter or police detective. This experience left him with an unlimited imagination and the ability to write electrifying short stories and novels.
Mike is the author of two critically acclaimed novels, Aquarius Falling and Capricorn’s Collapse.
His Published Short Stories Available on Amazon are: Girl You’ll Be a Woman Soon, The New Neighbor, The Hemingway Notes, The King’s Man, and the Amazon best selling short story series, Katie Savage, and The Gardner Painting: A Katie Savage Story.
In addition to his poetry collection, Your Voice Spoke To My Ear, his work also appears in the Civil War Anthology, Filtered Through Time, and By Blood or By Marriage, a Harpeth River Writers Anthology.
Reviewers of Mike’s novels have compared his writing to: Thomas Wolfe’s I Am Charlotte Simmons, and J. D. Salinger’s Catcher in the Rye.
Albert Beckus, Professor Emeritus of Literature at Austin Peay University recently wrote of his novels: “They move naturalistically in the American literary tradition of Theodore Dreiser’s An American Tragedy, but with a twist…as found in The Great Gatsby.”
Tom Wood Bio: A Nashville-based journalist, author and screenwriter, Tom’s goals are to inform, inspire and entertain. His first book, VENDETTA STONE, is a fictional true-crime thriller and he is a member of the Harpeth River Writers which published the WORDS ON WATER anthology in 2019, a Silver Falchion finalist. Two film adaptations, VENDETTA STONE and DEATH TAKES A HOLLIDAY, were Nashville Film Festival screenplay contest semifinalists in 2015 and 2016, respectively. His co-authored e-book A NIGHT ON THE TOWN, also adapted into a feature-length screenplay, was a finalist in the 2020 Peachtree Village International Film Festival and a semifinalist in the Southeastern International Film Festival. DEATH TAKES A HOLLIDAY was s a 2020 finalist in the WeScreenplay Shorts contest.
What Good are Conferences? by Kaye George
I admit, I love to attend writing conferences and conventions for selfish reasons. They are THE places to connect with other authors, ones I communicate with, but rarely see—authors that live all across this country, and sometimes in other countries, too. There’s nothing better than hanging out at the bar with a bunch of murderous colleagues. We “get” each other and speak the same lingo. There’s another selfish reason, and that is the connection with readers and fans, especially at the big conferences.
But there are far better reasons to attend cons like Killer Nashville. It’s a good size, for starters. Not bewilderingly large, but with a good healthy attendance of dedicated mystery buffs. Also, the possibility of being recognized with an award or even a nomination is always dangling out there. The ones I’ve been lucky enough to receive take a place of honor on my webpage and on the covers of the books, when possible. When the first novel in my Cressa Carraway series was nominated for a Silver Falchion in 2013, it was such a thrill! Even without bringing home the actual Falchion, the honor of the nomination lives on forever. Well, that publisher failed and the book is out of print, but as soon as I get a new home for it, you’d better believe that the nom will be featured on the cover. (Have I mentioned how rocky the road of an author is?)
There once was a publisher of mine who refused to admit that awards, or even conferences, were worth anything. She never mentioned them on the website of her now-defunct small press (a different one than the one mentioned above—small presses have it tough). One wonders if her attitude had anything to do with the failure of her business. It had a lot to do with me leaving and self-publishing the book I had entrusted to her.
I’ll always believe that this Silver Falchion nomination for the Cressa Carraway book, EINE KLEINE MURDER, and Agatha nominations in 2011 and 2013, are what succeeded in getting me the best contract I’ll probably ever have, for the cozy Fat Cat series. It was torpedoed when Random House bought Penguin and decimated the cozy imprint, but was definitely a shining top-of-the-hill moment. Hey, what can I say, as mentioned, the life of an author is a roller coaster ride, long, dull, lulling moments, with lightning thrills thrown in to make everything worthwhile.
The other hilltop experience was actually WINNING the Silver Falchion in 2016 for the anthology MURDER ON WHEELS, by the Austin Mystery Writers. I wasn’t able to attend that year because of family circumstances, but one of our writers, Laura Oles, was there to accept the award from none other than Anne Perry. I swooned at that, and I wasn’t even there!
I’m sorry I can’t attend again this year, but I’ll make every effort to get there in 2022.
One of Kaye George's quirky claims to fame is having lived in nine states, many of which begin with the letter 'M.' Though a native Californian, Kaye moved to Moline, Illinois, at the tender age of 3 months. After college at Northwestern University in Evanston, IL, and marriage to Cliff during finals week their senior year, she and Cliff touched upon Sumter, SC, Lompoc, CA (very briefly), and Great Falls, Montana, during his Air Force career.
Their first son was born on a very cold winter night at Malmstrom AFB in Montana (minus 80 degrees with the wind chill, minus 40 without). They stayed in Dayton, Ohio for a whopping six and a half years, and had another son and a daughter there.
Then on to Minnetonka, MN (Kaye's favorite of them all), Plano TX, Troy MI, and back south to Dallas, Texas. They stayed there for about 17 years, then lit out for Holliday, Taylor, and Hubbard, all in Texas. Their most recent trek was to Knoxville, TN where they were empty nesters while accumulating grandchildren. The three children are all exceptionally good-looking, intelligent, and socially well-adjusted, as are their offspring. She lost her husband to Alzheimer's and Parkinson's diseases in 2017 and took a brief hiatus, but she's back to writing now.
Kaye has been a janitor in a tractor factory, a mental health center secretary, a waitress many times, a bookkeeper, and a short order cook. She's also been a mainframe computer programmer and a nurse's aide along the way.
Kaye is also a violinist, arranger and composer, an award-winning short story writer, and the author of five different mystery series with three different publishers, one self-published, and one currently orphaned. She has accrued four Agatha Award nominations, one finalist position for the Silver Falchion, a Derringer short story nomination, as well as national best-seller status with her Fat Cat series written as Janet Cantrell. She has had over 50 short stories published. The first Austin Mystery Writers anthology, MURDER ON WHEELS, which she helped organize, won a Silver Falchion at Killer Nashville. She is also proud of DAY OF THE DARK, an anthology of eclipse short stories she put together for that event in 2017. She reviews for Suspense Magazine and writes a column for Mysterical-E.
Kaye is a member of Sisters in Crime, the online Guppies chapter, as well as the Smoking Guns Knoxville TN chapter, which she helped organize. She served the Guppies as treasurer, then president for a two-year term. If you're not familiar, it is an online chapter of Sisters in Crime devoted to assisting and supporting unpublished and newly published mystery writers.
Female Investigators of the 1950s by Delphine Boswell
A common misconception is to consider the profession of private investigator as a man’s job rather than that of a woman. Minds automatically conjure images of fictional characters seen on TV or the movies such as Sherlock Holmes, Lieutenant Columbo, or Perry Mason. Statistics from a 2020 report state that among United States licensed private investigators, 33.6% are women, while 60.8% are men.
There are some examples, however, of early female investigators. Kate Warne was hired as the first female detective of the Pinkerton Detective Agency (1856) and, eventually, earned her own office; Maude West was London’s only female investigator (1905); and Isabella Goodwin was New York’s first woman detective (1910). Fictional characters who share the limelight for historic investigators are Miss Marble (1930), Trixie Belden (1948), and Nancy Drew (1986) to name only a few.
Many women during this time period were homemakers. Men went out to work and many had a misogynist view of women. Males were seen as breadwinners and rule-makers. To be a professional, working woman in a patriarchal society meant being courageous enough to stand apart from the norm.
Even stay-at-home women thought lowly of those who chose careers, believing women should be home raising a family, baking chocolate-chip cookies, and attending to their husband’s every need. Television episodes such as Leave It toBeaver or the Donna Reed Show present images of women in frilly aprons choosing to look like Betty Furness, or women greeting their husbands at the door in spiked heels and fancy dresses. These types of shows spoke to the role of women as less than significant compared to the jobs held by men in gray flannel suits.
It was common during this time for men to devalue the worth of the female gender and to see the male role as superior. Whistling at a woman or shouting “cat calls” are examples of men who overtly addressed women more as objects than equals.
In addition to working against these stereotypes, women investigators of the 50s had their own share of discrimination. In competitive positions such as this, women who worked alongside male colleagues were presented with their own challenges. Back then, there were no such things as sexual harassment cases resulting in legal battles or “Me Too” movements. Men in the office were allowed to make sexual innuendos. “His eyes peered down at her, his gaze landing on her double-breasted jacket”; or “He eyed her from head-to-toe and back again”; and lest we forget, the acceptable little pat on the butt.
Methods of solving crimes in the 50s were much different than today due to the lack of technology that we now have. Murderers, today and then, were often identified through fingerprints using a tape lift method. Of course, today there is an automated fingerprint identification system with computerized scans of prints developed in the 1970s by the FBI.
Investigators in the 50s primarily relied upon interviewing, usually more than once, of such groups as school personnel, community leaders, and family. Much of their clue gathering was through close observation of body language and facial expressions. Sometimes, the only way to learn more about the mystery was in eavesdropping. Coroners, newspaper accounts, and microfiche articles often provided additional information. There were times where these women subjected themselves to danger when they had personal interactions with possible suspects. Grave sites and burial techniques were studied to determine possible missing links in their cases.
The personal traits a private investigator had to have are not that much different than today. They needed to be clear-headed in order to place their emphasis on details others might not see; to be inquisitive, asking personal and often touchy subject matters; and fearless so as not to be afraid of confronting suspects face-to-face.
As far as female investigators are concerned, they have been found to be more comforting and able to put people at ease. They are more easily accepted into one’s home than a man. In the end, female investigators, although often treated differently by men, are less assuming. Women can easily go undercover in terms of surveillance and appear less confrontational than their male counterparts.
In general, women of the 50s lived in a challenging time, but to those who chose to follow a career path other than homemaking, such as an investigator, they were faced with many more obstacles to overcome. Historical characters such as Kate Warne, Maude West, and Isabella Goodwin prove that, ultimately, women can successfully compete in a predominately male profession.
Delphine Boswell expresses her fondness for writing with the words of John Steinbeck, “I nearly always write just as I nearly always breathe.” For her, writing is not a job, not a career, but a passion that excites her more than anything else she has ever done.
In the past thirteen years, she has written several novels in a multitude of genres, consisting of suspense, mystery, psychological horror, and dystopian fiction. All of her writing has a dark tone to it, and it is not any wonder that one of Delphine’s favorite authors is Joyce Carol Oates. In addition to novels, Delphine has had a multitude of short stories published. From 80,000 word novels to a Hemingway six-word contest in which she won first place, and to everything in between, Delphine cannot stay away from her love of writing.
Once an idea comes to her, she sees it as bookends: a beginning and an end. Her next step is to find her cast of characters who, she claims, become so familiar that she believes she could identify them if they were to walk down the street. Delphine has an easy-going writing style in that she allows her characters total free will. At this point, she likes to think of herself as a scribe who records the dialogues, the inner monologues, and actions of her characters as quickly as they respond to the circumstances they create. Often, this means they will find themselves up against a wall, but somehow, they always find a way out and, sometimes, they even take it upon themselves to change the ending for her.
Delphine also taught college students about the art and believed that she had accomplished her goal if her students left the classroom with a joy of writing.

Submit Your Writing to KN Magazine
Want to have your writing included in Killer Nashville Magazine?
Fill out our submission form and upload your writing here: